Home Blog

HYROX founders, with L Catterton consortium, acquire Infront’s majority stake in HYROX

By
Gary
-
HYROX

A consortium led by consumer-focused investment firm L Catterton, alongside HYROX founders Christian Toetzke and Moritz Fürste, has acquired Infront’s majority stake in HYROX. Investment firm WndrCo, led by Jeffrey Katzenberg and Sujay Jaswa, is also participating in the transaction. Financial terms were not disclosed.

Infront Sports & Media first invested in the fitness race series in December 2019 and became majority owner in October 2022. Under Infront’s ownership, HYROX expanded internationally, hosting more than 100 events that attracted a reported 1.4 million participants and 1.5 million spectators across the 2025/26 season.

Infront will retain its Active Lifestyle division, which includes ties with the Abbott World Marathon Majors series – including the Sydney Marathon, Cape Town Marathon and the candidate race Shanghai Marathon – alongside event series such as B2Run, XLETIX, Muddy Angel Run and Megamarsch.

Founded in Greenwich, Connecticut, in 1989, L Catterton is a US-based private equity firm. It has made over 250 investments in brands across all segments of the consumer industry.

The buyback by founders Christian Toetzke and Moritz Fürste, backed by L Catterton and WndrCo, signals a distinct shift in strategy for HYROX as it enters its next growth phase.

By partnering with private equity rather than remaining under sports media agency Infront, the founders regain strategic control over the HYROX brand’s trajectory. Infront’s ownership was key for international scaling and operational infrastructure. The next phase for HYROX with private equity backing may bring about a phase of aggressive growth as HYROX looks to scale further.

Christian Toetzke, co-founder of HYROX, added “HYROX has built the largest mass participation fitness event series globally. In the years ahead, our priorities will be firmly focused on our Olympic aspirations, continuing to welcome millions of people to the HYROX starting line and the opportunities we can see to build and invest in new products that enhance the HYROX offering. We are grateful for the partnership with Infront up to this point and are incredibly excited for the journey that lies ahead.”

Christian Toetzke’s explicit mention of “Olympic aspirations” highlights where the founders view the ceiling for hybrid / fitness racing. Expanding from a pure mass-participation event series toward formalising a recognised Olympic sporting discipline is a multi-year effort. This requires independence, international federation engagement, and standardisation of rules and governing bodies worldwide.

Philippe Blatter, President and Chief Executive Officer of Infront, said “Over the past seven years, HYROX developed into a highly successful and fast-growing global business, delivering strong returns for Infront. Following a thorough strategic review, we have decided to divest our stake, as we believe this transaction represents the right next step as HYROX enters its next phase of development.

“Supported by a compelling offer that reflects the platform’s strength and prospects, this transaction allows Infront to realise the value created through the partnership while focusing on new growth opportunities, particularly in the Active Lifestyle sector.”

Hans-Peter Zurbruegg, Senior Vice President Active Lifestyle at Infront, added “Through its early investment and expertise in Active Lifestyle, Infront has helped HYROX evolve into a truly global mass participation phenomenon. Despite the challenges of the pandemic, HYROX delivered exceptional growth. It has been a privilege to work alongside Christian, Moritz and the entire HYROX team in shaping the future of fitness. We would like to thank them for their outstanding work and wish them continued success.”

HYROX co-founder Moritz Fürste said “This acquisition marks a pivotal next step in the rapid evolution of the HYROX success story. As co-founders, it has always been our absolute priority to shape the direction and development of HYROX and to steer the movement in the best interest of our global community. We are thrilled to have found the ideal partner in L Catterton to guide HYROX into this next chapter.”

Miray Topay, Partner at L Catterton, said “HYROX has done something rare in sport: built a genuine global community around a brand-new format. Christian and Moritz haven’t just created a race, they’ve created a category. We’re proud to back them as they take Hybrid Racing to a worldwide audience.”

Shena Willis, Managing Director at L Catterton, added “As consumer specialists L Catterton closely tracks secular trends, and we see HYROX as uniquely well positioned having created a global movement around Hybrid Racing, giving athletes in over 30 countries a place to train, compete and pursue their personal ambitions. We also value deeply the type of partnership we are privileged to have with exceptional founders such as Christian and Moritz and we have tremendous confidence in their leadership as HYROX enters this next chapter.”

www.hyrox.com

 

This season on Zwift offers up new roads, updated Zwift Ride V2 smart bike, WHOOP wearable integration and more

By
Gary
-
2026-27 season on Zwift

Zwift has announced a series of platform updates and hardware revisions for the upcoming 2026-27 season, aiming to simplify training and expand content across its global community.

Zwift Ride V2 hardware update
Zwift has launched the Zwift Ride V2 smart bike, maintaining its price at US$1,299.99, €1,199.99 and £1,099.99. The revised frame features a more compact design to accommodate riders between 146cm and 198cm.

The updated smart bike includes adjustable cranks as standard, offering options of 160mm, 165mm, 170mm, 172.5mm and 175mm. A revised seatpost provides greater fore-and-aft adjustability for a more forward saddle position. Existing Zwift Ride owners can purchase the adjustable cranks and updated seatpost as standalone accessories from zwift.com.

Companion and game interface updates
Beginning September 22, 2026, the Zwift game home screen will undergo a rollout update incorporating elevated scheduled content, day tags for planned workouts and a new Progress Widget for tracking weekly goals and career statistics.

In October 2026, the Zwift Companion mobile application will receive a home screen refresh. This update aims to simplify navigation and divides the weekly activity graph into two distinct screens to improve fitness tracking.

WHOOP wearable integration
Zwift has introduced a direct integration with WHOOP wearables. The feature adjusts a rider’s Personal Recommendations based on their WHOOP Recovery Score to prevent overreaching. Later in the autumn/falls, Zwift rides and runs will also display directly within the WHOOP application.

Watopia expansion and events
On October 26, 2026, Zwift will expand its Watopia world, adding approximately 18km of new roads connecting Jarvis to the Jungle. The region draws visual inspiration from the West Coast of California and Catalina Island, incorporating a flat bypass around the Epic KOM alongside two crit-style circuits.

The roads will launch during Stage 4 of the Tour of Watopia, which runs from October 5–November 22, 2026.

Further scheduled events and feature updates include:

  • Watt Lock (October 2026): An ERG mode toggle accessible via the Zwift Action Bar during freerides, allowing cyclists to lock into target power output. Adjustments can be made on the fly using Zwift Game controllers.
  • Power Play (November 23–December 27, 2026): A new campaign introducing Power Segments across New York, Montmartre, The Grade and the new Watopia extension.
  • Drop Shop updates: Season-long additions to the in-game store, including Kona-themed triathlon bikes and wheels in October 2026, followed by equipment from Factor Bikes, Black Inc wheels and the Zwift x Pinarello paint scheme.
  • Halo Bikes (Late 2026): Expansion of the high-tier equipment category with upcoming flagship frames from Cervélo and Canyon.

Zwift Racing Series
The platform’s competition schedule includes the launch of ‘Zwift Racing’, an always-on racing format spanning Time Trial, Crit and Epic events, beginning in September 2026 with a series powered by Dura-Ace.

The team-based Zwift Racing League also returns in September 2026, introducing ‘Road to Zwift Racing League’ introductory rides for new participants and a draftless, mass-start ‘Race of Truth’ points format.

www.zwift.com

 

New race locations and returning destinations in 2027 Experience Oman IRONMAN Pro Series schedule

By
Gary
-
2027 Experience Oman IRONMAN Pro Series logo

The IRONMAN Group has unveiled the 2027 Experience Oman IRONMAN Pro Series schedule, featuring 16 triathlons across Europe, the Middle East, North America and Oceania between February and October 2027.

The fourth season of the elite athlete series comprises six full-distance IRONMAN triathlons and 10 IRONMAN 70.3 triathlons, culminating in the Precision Fuel & Hydration IRONMAN 70.3 World Championship in Chattanooga, TN, and the IRONMAN World Championship in Kailua-Kona, HI.

The 2027 calendar introduces seven new destinations to the series. The IRONMAN Lanzarote triathlon makes its series debut, alongside five new IRONMAN 70.3 events in France, Germany, Oman, Spain and Sweden, while an event in Canada returns to the circuit. The upcoming season will also see female and male professional athletes race on the same weekend at every event on the schedule.

Scott DeRue, CEO of The IRONMAN Group, said “As we prepare to enter the 2027 Experience Oman IRONMAN Pro Series, we are incredibly proud of the engagement and excitement the series has generated over its first three years.

“The IRONMAN Pro Series has consistently brought together the best professional triathletes in the world, delivering hard-fought racing in iconic locations with incredible fan engagement and community support. We are particularly excited to welcome seven new races to the series in 2027 for another unforgettable year of racing.”

 

 
The circuit opens in February 2027 with the Experience Oman IRONMAN 70.3 Muscat Middle East Championship, before moving to Oceania in March for the ANZCO Foods IRONMAN New Zealand and IRONMAN 70.3 Geelong triathlons. In April, the series travels to North America for the Athletic Brewing IRONMAN 70.3 Oceanside and the Memorial Hermann IRONMAN Texas North American Championship, with IRONMAN 70.3 Valencia in Spain scheduled between the two events.

In May 2027, IRONMAN Lanzarote makes its debut in the series before racing returns to North America for IRONMAN 70.3 Pennsylvania Happy Valley. The mid-season schedule splits across Europe and North America, featuring IRONMAN 70.3 Tours Métropole – Loire Valley, IRONMAN 70.3 Mont-Tremblant, and the Mainova IRONMAN Frankfurt European Championship. The Frankfurt event will feature female and male professionals competing on the same weekend for the first time since 2022.

Following Frankfurt, the series continues at IRONMAN 70.3 Jönköping in Sweden, before heading to North America for the Athletic Brewing IRONMAN Lake Placid. The IRONMAN 70.3 Leipzig triathlon in Germany serves as the final event before the championship leg. The season concludes with the Precision Fuel & Hydration IRONMAN 70.3 World Championship in Chattanooga, TN, followed six weeks later by the IRONMAN World Championship in Kailua-Kona, HI.

All series races will be broadcast live and free internationally, including on proseries.ironman.com and YouTube.

The series remains open to all eligible professional triathletes. Rankings are calculated using an athlete’s top five race performances of the year, with a maximum of three full-distance IRONMAN results counting towards the total.

Athletes earn points based on finish times relative to the winner. A first-place finish awards 5,000 points for an IRONMAN triathlon and 2,500 points for an IRONMAN 70.3 triathlon. Victory at the IRONMAN World Championship yields 6,000 points, while winning the Precision Fuel & Hydration IRONMAN 70.3 World Championship awards 3,000 points. Points are deducted for every second an athlete finishes behind the event winner.

The end-of-year bonus prize pool pays out US1.7 million to the top 1–50 ranked athletes, with the top male and female champions each receiving US$200,000. Individual events offer an additional US$2.5 million in prize money.

2027 Experience Oman IRONMAN Pro Series Prize Money – USD (Based on Year-End Standings)
Men Women
First $ 200,000 $ 200,000
Second $ 130,000 $ 130,000
Third $ 85,000 $ 85,000
Fourth $ 70,000 $ 70,000
Fifth $ 50,000 $ 50,000
Sixth  $ 40,000 $ 40,000
Seventh $ 30,000 $ 30,000
Eighth $ 20,000 $ 20,000
Ninth $ 15,000 $ 15,000
Tenth $ 10,000 $ 10,000
TOTAL TOP 10 $ 650,000  $ 650,000  $ 1,300,000 
11-15 equal payments $8,000 $8,000
16-20 equal payments $6,000 $6,000
21-30 equal payments $5,500 $5,500
31-40 equal payments $4,500 $4,500
41-50 equal payments $3,000 $3,000
TOTAL 11-50 $200,000 $200,000 $ 400,000 
Grand Total Bonus Pool $ 1,700,000 

 

Furthermore, almost 50 non−series events will offer professional racing, bringing the total professional prize purse across the wider circuit to more than US$6 million in 2027.

2027 Experience Oman IRONMAN Pro Series schedule:

  • February 6, 2027 – Experience Oman IRONMAN 70.3 Muscat Middle East Championship
  • March 6, 2027 – ANZCO Foods IRONMAN New Zealand
  • March 21, 2027 – IRONMAN 70.3 Geelong
  • April 3, 2027 – Athletic Brewing IRONMAN 70.3 Oceanside
  • April 18, 2027 – IRONMAN 70.3 Valencia
  • April 24, 2027 – Memorial Hermann IRONMAN Texas North American Championship
  • May 15, 2027 – IRONMAN Lanzarote
  • May 23, 2027 – IRONMAN 70.3 Pennsylvania Happy Valley
  • June 7, 2027 – IRONMAN 70.3 Tours Métropole – Loire Valley
  • June 21, 2027 – IRONMAN 70.3 Mont-Tremblant
  • June 27, 2027 – Mainova IRONMAN Frankfurt European Championship
  • July 11, 2027 – IRONMAN 70.3 Jönköping
  • July 25, 2027 – Athletic Brewing IRONMAN Lake Placid
  • August 8, 2027 – IRONMAN 70.3 Leipzig
  • August 28-29, 2027 – Precision Fuel & Hydration IRONMAN 70.3 World Championship
  • October 9, 2027 – IRONMAN World Championship

www.ironman.com

 

Expanding into tri bike space, Classified Powershift integrated into Cervélo P-Series

By
Gary
-
Cervelo P Series bike incorporates Classified shifting technology

Cervélo has introduced a new OEM specification for its P-Series triathlon platform, integrating the Classified Powershift Hub into the bike’s drivetrain system.

The collaboration combines Cervélo’s aerodynamic frame engineering with Classified’s internal gear shifting technology. The new P-Series offering, which is derived from the P5 model, features a Classified 11–34 cassette paired with the Powershift Hub to deliver a wider gearing range across flat and climbing sections.

By placing the gear-changing mechanism inside the rear hub, Classified’s Powershift Hub system maintains a clean drivetrain configuration and allows riders to change gears under load without interrupting power transfer. The hub is fully integrated with Shimano Di2, enabling it to operate alongside the bike’s existing electronic controls.

 
Cervélo x Classified
 

Mathias Plouvier, CEO of Classified said “Cervélo has shaped the history of performance cycling, with a relentless focus on aerodynamics, efficiency and speed. We are incredibly proud that they have chosen to work with Classified.

“The P-Series is designed around the principle that every detail should contribute to performance. With Powershift, riders can change gears seamlessly under load while maintaining an extremely efficient drivetrain configuration – an important advantage in a discipline where every watt matters.

“Bringing Powershift to the P-Series is a great example of two performance-driven technologies coming together. We are very excited to welcome Cervélo to the Classified partner family.”

The addition of Cervélo to Classified’s partner lineup follows recent original equipment manufacturer (OEM) expansion announcements, as the technology partner continues to grow the adoption of its internal drivetrain systems across a range of high-performance cycling platforms.

www.classified-cycling.cc
www.cervelo.com

 

Supersizing for LeBron James: Canyon reveals custom 32-inch Grizl CF gravel bike

By
Gary
-
Supersizing LeBron James - Canyon reveals custom 32-inch Grizl CF gravel bike

Canyon has revealed a one-of-a-kind gravel bike built for its shareholder, NBA player LeBron James. The custom 32-inch-wheeled Grizl CF in size 3XL was engineered in Koblenz, Germany, for the 6ft 9in athlete.

Rather than functioning as a prototype or display model, the bike is a fully operational build. With a larger wheel diameter the custom bike is designed to roll over obstacles with less rolling resistance and shock to the rider.

As almost no 32-inch production frames exist and tyre options remain limited, the frame features a bespoke carbon layup developed specifically for the loads applied by a rider of James’ size, with added structural reinforcement throughout. The thru-axles are custom CNC-machined with boost spacing to complement the carbon manufacturing process, and the bike also incorporates a custom seat clamp.

Canyon designed and manufactured the bike in southern Germany alongside specialist partners. The company used the project to evaluate new construction processes intended to reduce development timelines for future products and refine its approach to building equipment for both professional athletes and consumers.

Wolfgang Kohl, Lead Engineer, Gravel at Canyon said “Creating this bike was not merely a case of taking the current frame design and making it bigger. The geometry might land in the right place, but the loads don’t scale the way the dimensions do. Everything needed to get re-engineered or the bike simply wouldn’t function as a responsive system to the rider.”

Kohl added “This was an opportunity to make something genuinely cutting edge and it took a full engineering team to do it. Every part we made for him taught us something we’ll use again. By testing with the fastest or strongest athletes in the world, we get critical feedback on rider feel for those at the more extreme ends of size and power dimensions. That feedback certainly informs and improves what we do for the more typical Canyon rider.”

 
LeBron James - Canyon custom 32-inch Grizl CF gravel bike
 

LeBron James said “On most bikes I’ve ridden, I was aware of the bike, where it didn’t fit me, what I was working around. This is the first one that I didn’t have to think about. That’s what I love most about riding. It’s just you out there and everything else is gone.”

LeBron James grew up riding in Akron, OH, using a bicycle for transport to basketball practice and around his hometown. The athlete has been an investor in Canyon since his LRMR Ventures group acquired an equity stake in 2022. James received the bike in Akron, OH, alongside his former high school basketball teammates.

The custom Grizl CF 3XL build is a one-off item and is not available for commercial sale. The specification details for the custom bike include:

  • Drivetrain: SRAM Red AXS XPLR, 38T chainring, 10–46T cassette
  • Wheels: DT Swiss XR1700 32-inch
  • Tyres: Schwalbe G-ONE RX
  • Handlebar: Canyon Gravel Cockpit CP0039, 16-degree flare
  • Frame size: 3XL
  • The custom frame geometry comprises:
  • Seat tube length: 625mm
  • Top tube length: 642mm
  • Stack height: 680mm
  • Reach: 470mm
  • Head tube length: 194mm
  • Chain stay length: 476mm
  • Wheelbase: 1,201mm
  • Head tube angle: 71.2 degrees

www.canyon.com

 

Gretel Planner launches version 2.0 for athletes and organisers

By
Gary
-
Gretel Planner launches version 2.0 for athletes and organisers

Gretel Planner has officially launched version 2.0 of its platform, updating its race planning software for athletes and event organisers.

The updated platform features an optimised interface across mobile, tablet and desktop devices, alongside a new visual identity and revised navigation. The platform aims to convert complex race variables into actionable race strategies.

For race organisers, Gretel Planner operates as a technology partner designed to improve the participant experience, increase reach and support event safety. The platform gives events exposure to a community of more than 20,000 athletes, helping organisers drive registrations and ensure competitors are prepared for course demands.

By providing participants with clearer planning details, the software helps reduce risks associated with poor pacing or logistical errors. This assists organisers in managing key points along the route and optimizing safety and medical resources.

Jorge Vilanova, CEO of Gretel Planner said “For us, the goal remains the same as it was six years ago: to support organisers in every way we can and improve the experience and safety of participants.”

The version 2.0 update reorganises complex course information, helping to make long-duration strategies, significant elevation changes and aid station locations easier to interpret on smaller screens.

International event series and race organisers, such as Spartan, selected events within the Skyrunner World Series, and the One Hundred World Championship, have integrated Gretel technology into their events.

The platform is also used by independent events across multiple countries, with plans to expand into additional races, sports disciplines and international markets over the coming months.

www.gretelplanner.com

 

Race recap movie released for Race Across France Destination Mandelieu

By
Rufus Thomas
-
Race recap movie released for Race Across France Destination Mandelieu

An official race recap movie has been released for the Race Across France Destination Mandelieu 2026, capturing the intense conditions and human stories from this year’s edition.

Organised by Race Across Series, the ultra-cycling event took place in Mandelieu-la-Napoléon, France. The 2026 edition was defined by an exceptional heatwave that profoundly shaped the experience for all participants.

To ensure rider safety during the extreme weather conditions, the event organisers had to neutralise the race and introduce mandatory cooling breaks along the route. The unprecedented situation required cyclists to adapt, slow down, and draw on collective support to complete the distance.

 

 
The new ‘After movie’ highlights the grand starts, the kilometres ridden under the scorching heat, and the solidarity among riders through moments of doubt and achievement, focusing on the human adventure rather than purely on finish times.

Mandelieu has established itself as a key destination for ultra-cycling and bike tourism in South Eastern France, offering access to iconic routes across the region.

Following the conclusion of the French event, the organiser is turning its attention to the final fixture of the 2026 season, Race Across Spain. Registration for the full Race Across Series 2027 calendar is scheduled to open in October 2026.

www.raceacrossseries.com

 

Röko acquires CyTech, the business behind the Elastic Interface cycling pad brand

By
Gary
-
Elastic Interface presents AURA N3X FL, its first foamless pad

Swedish firm Röko has acquired 99% of the shares in Italian company CyTech, the business behind the Elastic Interface brand. Headquartered in Italy, CyTech’s Elastic Interface operation produces pads for cycling shorts and ancillary products, supplying cycling apparel brands internationally as well as a majority of professional cycling teams.

CyTech has recorded annual net sales of €27 million and employs approximately 190 people. Since August 2026, the company is being consolidated into Röko’s B2C segment, with the acquisition not expected to have a significant impact on earnings for the current financial year. Terms of the deal were not disclosed.

The transaction marks Röko’s third platform acquisition in Italy. Since 2019, the European investment company has completed more than 40 acquisitions and currently holds a portfolio of 35 small and medium-sized businesses across various industries in Europe.

www.elasticinterface.com
www.roko.se

 

ATHLOS showcases 2026 season live with female sport broadcaster W – Sport

By
Gary
-
ATHLOS showcases 2026 season live with female sport broadcaster W – Sport

ATHLOS, the international all-women’s professional track and field league, has announced a media rights partnership with W – Sport, an international broadcaster dedicated exclusively to women’s sports.

The partnership will see W – Sport broadcast ATHLOS London live on its linear channel and owned digital streaming platforms, alongside delayed and on-demand replays from StoneX Stadium in London, UK on September 18, 2026 at 19:00 BST.

Marking ATHLOS’ inaugural London event, the agreement represents its largest international television footprint expansion to date. W – Sport’s coverage spans approximately 120 countries and territories across Africa, the Middle East, South Asia, Southeast Asia, Europe, and Oceania, offering live coverage in both English and French. The partnership brings the event directly onto television screens in millions of homes worldwide.

Kayla Green, Acting President at ATHLOS, said “ATHLOS going global in 2026 is about making sure fans everywhere can watch the world’s best athletes under the lights. W – Sport is a natural partner for us because our values align perfectly: a league built around women athletes broadcast on a network built entirely around women’s sport. Putting ATHLOS on television in 120 countries gives millions of fans a front-row seat to history.”

Kelly Butler, Co-founder and Chief Executive Officer of W – Sport, said “ATHLOS is redefining women’s track and field, and we are delighted to bring its international debut to audiences across 120 countries and territories. Fans can watch the world’s best athletes compete live from London on W – Sport and the W – Sport Player, with on-demand coverage making the action even more accessible worldwide.”

Confirmed competitors for the event include Keely Hodgkinson, Sha’Carri Richardson, Gabby Thomas, Tara Davis-Woodhall, Masai Russell, and Marileidy Paulino.

W – Sport joins the organiser’s broadcast lineup alongside regional linear networks, including ION/Scripps in the US, BBC in the UK, CBC in Canada, BeIN Sport, and StarTimes, as well as streaming platforms YouTube and X.

www.athlos.com
www.w-sport.tv

 

‘Voice of IRONMAN’ Mike Reilly releases new book… Finding Your Finish Line

By
Gary
-
Mike Reilly - Finding Your Finish Line book cover

Mike Reilly, known as the ‘Voice of IRONMAN’, is releasing a new book titled ‘Finding Your Finish Line: Lessons on Discovering Hope, Heart, and Yourself in Life’s Toughest Miles’, co-written with Sarah Wassner Flynn.

Drawing from more than four decades announcing endurance sports events, Reilly shares the stories and experiences that shaped his understanding of perseverance, purpose, resilience and hope. The book will be published on September 10, 2026, and will be available in hardcover, paperback, ebook and audiobook formats.

For years, Reilly’s declaration, “You are an IRONMAN!” welcomed athletes across finish lines around the world. Having witnessed hundreds of thousands of people push through adversity, doubt and exhaustion, he notes that the most meaningful finish lines in life are often those that have nothing to do with a race.

Reilly said “I needed to write this book to help us all realise that lessons learned must be lessons practiced daily. The lessons and experiences I witnessed firsthand at finish lines all over the world, involving people from all walks of life, should be shared.”

In Finding Your Finish Line, Reilly connects moments from endurance sports to the challenges people face in everyday life. Through personal stories and practical lessons, the book explores how readers can build resilience, find purpose beyond achievement, strengthen confidence through daily choices, lead with heart and courage, and recognise the finish lines that matter most.

“Finish lines come in all forms,” Reilly continued. “A solid marriage, good relationships with family and friends, a strong work ethic, personal fitness goals and so much more. Finish lines are in front of us every day, and some may take a long time to cross, but you can never stop moving forward.

“No matter what tough experiences life throws at people, there is a way to push through and persevere. Even if you fail to find your finish line, you have to realize there is always another start line in your life. Win or lose, we are not designed to arrive and stay. Every finish is the start of your next chapter.”

The book is designed for both athletes and non-athletes, including anyone rebuilding after a setback, navigating a major life transition, pursuing a personal goal or searching for a renewed sense of direction.

Mark Allen, six-time IRONMAN World Champion, said “From start line to finish line, this book will equip you with the tools and the knowledge to make each and every day you live become something special and full of meaning.”

Reilly has announced more than 1,000 endurance events worldwide, including 33 IRONMAN World Championships, and is an inductee of the IRONMAN Hall of Fame, USA Triathlon Hall of Fame and Running USA Hall of Champions.

www.mikereilly.net

 

123...2,387Page 1 of 2,387

Featured

MultiSport Research - Athlete & Brand Insights