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SRAM embarks upon US grass roots sponsorship

Groupset specialist SRAM is offering grass root sponsorship deals in the US, inviting road (cross, road, triathlon) and MTB proposals by 31 October 31 2008, with the company to consider supporting local, grass root initiatives during the 2009 season.

SRAM’s grass roots sponsorship programme sees the company offer a local team aggressive pricing on SRAM, RockShox, Avid, and Truvativ componentry (based on availability and type of sponsorship) in exchange for logo placements, positive representation and a commitment to your local shop owner. The company looks for ‘teams and individuals who are committed to success, share a positive attitude, and have a true need.’

Proposals need to include details of: a team’s local bike shop affiliation, team history, reasons why the team should be sponsored, proposed 2009 racing calendar and any advocacy work the team may have committed to.

Cross, road, triathlon proposals should be sent in writing to:
SRAM Grass Roots Sponsorship Committee – ROAD
1333 North Kingsbury, 4th Floor, Chicago, IL 60622, USA

www.sram.com
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