With 30 business days left before Interbike 2011, the 30th anniversary of the North American bike industry event has already surpassed last year’s show in overall size, according to the latest release from the show organisers.
The 2011 total number of scheduled exhibitors is 750, representing more than 1,200 exhibiting brands, up from 730 exhibitors last year. Included in that number for 2011 are 198 new companies either exhibiting for the first time or returning to the show after a hiatus. The most up-to-date Interbike exhibitor list is available at interbike.com/exhibitor-directory.
With companies continuing to sign up to exhibit, Interbike is currently at more than 300,000 net-sold square-feet, representing an increase compared to last year’s final show size of 295,000. Show management also added 140,000 square-feet to bring its sister show Health+Fitness Business into the mix, accommodate additional Interbike exhibitors and to add other show features such as the Circulus velodrome, new food courts, and expanded bike test ride areas.
With more than 1.1 million gross square-feet of combined exhibit and community space, Interbike 2011 has been carefully designed to improve the overall show experience, help retailers and exhibitors work in a low-key relaxed atmosphere, and celebrate the business of cycling.
Buyer registration is free through to 12 August 2011. Registration fees for retailers and distributors registering online after the deadline or on-site will be US$35.
