TriStar has two new race destinations for 2012, taking its tally to 14 international events. Cannes in France and Salzkammergut in Austria are the newest TriStar 2012 locations – adding to Berlin and Deauville, which were officially presented back in September.
TriStar Cannes (111K and 55.5K formats) adds to Deauville, Lyon, and brings TriStar close to its home in Monaco. Located on the Riviera, Cannes is very attractive for its cultural life and for its touristic side. It is, of course, also the home of one of the best known International Film Festivals. This destination gives the opportunity for ‘athletes to enjoy a beautiful beach for swimming, a tough and demanding bike segment and a run race through the historical centre of the movies capital of France, on 29 April 2012.’
Early in the European tri season, TriStar Cannes presents a unique chance to start the season in France, bringing the opportunity to athletes and their families to enjoy this Mediterranean hotspot. This race itself is organized by Star Production France, and Manuela Garelli is the Race Director.
TriStar Salzkammergut (111K and 55.5K formats), in Attersee, in the region of Upper Austria, will be held in one of the most popular places in Austria on 3 June, offering a range of natural surroundings to its participants. Triathletes can enjoy a triathlon that passes ‘spectacular spots and experiencing beautiful views racing around Lake Attersee.’ In addition to the natural environment, Attersee is very close to big cities such as Salzburg or Linz. This presents TriStar with an opportunity to tap into the local triathlon population, but also presents a tri tourism destination for the whole family – with shopping and a range of cultural pursuits on offer.
Located in the north of Austria (Upper Austria), also makes TriStar Salzkammergut an ideal race for German triathletes, who in 2012 will have the option to choose TriStar Worms-Germany and TriStar Berlin as well. The Economic and Tourism Official of Upper Austria, Viktor Sigl said that “as evidenced by the numerous state championship titles, Upper Austria, with its successful athletes inside the red-white-country is the number one Federal State.
“Moreover, when it comes to hosting major international sporting events we are certainly a reliable partner. Numerous world and European championships were organized such as: mountain biking, horse riding and sailing. The TriStar Salzkammergut in Upper Austria is an excellent opportunity to present ourselves internationally as host.”
For Georg Hochegger, CEO of Star Production SARL, “We are very proud to host a TriStar race in Cannes as an exclusive destination at the Côte d’Azur, which completes a great offer of events in France and Monaco. For Star Events it was also one of our main goals to set up in Austria. With TriStar Salzkammergut we found the perfect place to continue introducing the brand to the German and Centro European market, so important for the growing TriStar [brand] in 2012, in a natural area unique in the continent and so special for the company because it is the first race in Austria.”
TriStar Day
Meanwhile, on 11 November 2011 StarEvents is celebrating the ‘TriStar Day’ (11/11/11), with fun contests and games to win free race slots for 2012 TriStar races. Competitions are currently under way on Twitter (@stareventsintl) and www.facebook.com/StarEvents.
The TriStar label is owned by Star Production SARL, a Monaco based company specializing in organizing high quality sports events that are focused on fun, social responsibility and environmental protection. The TriStar Series has now grown to 27 races in 14 destinations in less than three years: Split (Croatia), Nevis (St.Kitts and Nevis), Mallorca y Madrid (Spain), Worms-Germany and Berlin (Germany), Lyon, Deauville, and Cannes (France), Estonia-Otepää (Estonia), Minnesota (USA), Monaco (Monaco), Sardinia (Italy) and Salzkammergut (Austria).
TriStar has introduced new distances to the sport of triathlon (i.e. 111K and 222K), is officially recognized by ITU, and has introduced a new Team Racing Concept T5.
www.tristarsalzkammergut.com
www.tristarcannes.com
www.attersee.at
