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NeilPryde Bikes’ dealer only business model

With immediate effect, all NeilPryde bikes will only be available through the company’s worldwide dealer network. Consumers can locate their nearest retail store via the NeilPryde Bikes website.

NeilPryde is a global windsurfing giant and entered the bike industry in 2010, launching its Diablo and Alize road bikes, through a collaboration with BMW DesignWorks.

The company is reported to be readying a new triathlon/TT frame – the Bayamo – for launch in spring 2012. Prototypes of the Bayomo are currently being showcased on the NeilPryde booth at Interbike 2011 (#25141).

www.neilprydebikes.com