Three time XTERRA World Champion Melanie McQuaid has joined the Rudy Project family, with Rudy Project confirming it has signed McQuaid as official helmet and sunglass sponsor through to 2014. McQuaid was the first person to claim three XTERRA Triathlon World Championship titles. She was the winner of the inaugural ITU Cross Triathlon World Championship in Spain last April. She won this past weekend’s Ironman 70.3 California; and hailing from Canada, she is determined to tack on another victory title at this year’s XTERRA Worlds.
“We love Melanie not just because she’s an incredible athlete, but because she is spunky and cool,” said Paul Craig, President and Co-Founder of Rudy Project North America. “How many triathletes can say they’ve dominated both off-road and half Ironman triathlons? Not many. We look forward to supporting her efforts to become one of the world’s most esteemed triathletes.”
From performance eyewear to helmets to racing apparel, Rudy Project designs and manufacturers many products made specifically for triathletes such as McQuaid. She chose Rudy Project because she “really loves Rudy’s super funky, Italian flare.” She considers the Rudy Project performance glasses to be “especially functional, stylish and versatile,” and noting “there is a sunglass and lens for everyone.”
McQuaid will be sporting Rudy Project’s Sterling helmet for training and off-road races, the Wingspan for her 70.3s, and the Genetyk sunglasses this season as she accomplishes, what she calls, “some unfinished business at the XTERRA Worlds.”
Rudy Project ‘sponsors thousands of other renowned athletes, organizations and teams’, including USA Triathlon (USAT); US Rowing; XTERRA; Pro Cycling team Liquigas Cannondale; Triathlon Club of San Diego; and professional triathletes Michellie Jones, Matt Reed, Sarah Haskins and Andy Potts, to name but a few.






