Anthem Media Group – a US marketing, branding and lead generation specialist firm – has confirmed its sponsorship partnership with professional triathlete Emma-Kate Lidbury. Emma-Kate is a six-time Ironman 70.3 champion who recently won Ironman 70.3 Kansas, just a few miles from Anthem’s headquarters in Kansas City.
Emma-Kate will be working closely with two companies within the Anthem Media Group (AMG) – Allied Media and Anthem Media – and is particularly excited to be involved with the new employee wellness program that AMG is launching.
Elizabeth Harvill, Director of Marketing at AMG, said “We are proud to be partnering with Emma-Kate and look forward to working with her and seeing her triathlon career go from strength to strength. We are excited to have an athlete of her calibre assisting us with our innovative employee wellness program which is going to have a huge impact on the health, fitness and wellbeing of our staff.”
Emma-Kate said “I am thrilled to be teaming up with AMG and believe together we can achieve great things. I am obviously excited to have their support and it will play a pivotal role in helping me achieve my goal of winning the Ironman 70.3 World Championships. Equally, I look forward to my involvement with the employee wellness program and working with all the team at AMG.”
Emma-Kate has had a stellar 2013 season so far: aside from her win at Ironman 70.3 Kansas, she has also won Ironman 70.3 Texas and placed second at Ironman 70.3 Raleigh just a week before racing in Kansas.
She is next due to race at Ironman 70.3 Vineman on 14 July before her major race of the year, the Ironman 70.3 World Championships in Las Vegas on 9 September.
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