Fresh off the Tour de France, some of the world’s best cyclists will reach for freshly-baked Bonk Breaker energy bars during next week’s Larry H. Miller Tour of Utah. Billed as America’s Toughest Stage Race, which this year takes place 6-11 August, Bonk Breaker will fuel the peloton, including 5 UCI Pro Teams, as the official nutrition bar – in addition to sponsoring the Bonk Breaker Feed Zone.
Among the 16 professional cycling teams invited from around the globe to do battle over the challenging six-day, 586-mile mountainous stage race summiting over 43,000 vertical feet are two UCI Continental teams sponsored by Bonk Breaker: 5-hour ENERGY presented by Kenda Racing and the Hincapie Sportswear Development Team.
“The Tour of Utah is one of the premier cycling events held on American roads and is a perfect fit for Bonk Breaker,” said Chris Frank, Chairman & Co-CEO of Bonk Breaker.
“We’re proud to be the official nutrition bar and sponsor the Bonk Breaker Feed Zone on every stage. We are confident that this partnership (with the race) will be a sensational success and as die hard cycling fans, we’re excited to fuel some tremendous competition.”
Bonk Breaker makes the official energy, protein and nutritional bars of USA Cycling and the USA Cycling Team in ten flavour variants. It is also the official energy bar of the US Ironman triathlon series.
“The Tour is proud to have Bonk Breaker support the race this year at our feed zones, showcasing their gluten, dairy and soy-free energy bars to endurance athletes, weekend warriors and spectators,” said Jenn Andrs, Project Manager for the Larry H. Miller Tour of Utah.
“We welcome the partnership between a physically challenging activity like cycling and a nutritional product that can help fuel high performance.”
www.bonkbreaker.com
www.tourofutah.com
