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Club Med taps into tri-vacation trend with 2575 Sandpiper Bay Triathlon in Florida

Club Med – the original all-inclusive resort company with more than 80 resorts worldwide – is partnering with Miami Tri Events on a season opener for the 2575 Triathlon Series. The Club Med 2575 Sandpiper Bay event deepens the Club Med brand’s engagement with the triathlon community. The company’s Sandpiper Bay resort hosts the first 2575 Triathlon on Sunday 24 February – with the 2575 Series Championship to follow on 15 September.

“The 2575 is about welcoming any person that is interested in experiencing a triathlon,” said Xavier Mufraggi, CEO of Club Med North America. “This is consistent with our approach in inviting active guests of all levels to Sandpiper Bay where they will be able to experience our unique and personalized programs and services.

“We want to be a part of this new initiative, and are proud to support the 2575 Triathlons, which we will be hosting in February and the world championship for the series in September.”

This year marks the resort’s third consecutive year hosting triathlons and training programs. By partnering with Miami Tri Events and offering up the season opener for the 2575 Triathlon Series at Sandpiper Bay – the resort and race organiser are seeking to tap into the growing body of ‘tri vacationers’ across North America.

The 2575 Series offers up a new take on the sprint-distance triathlon format, encouraging all levels of athletes to focus not solely on completing the race, but also on their speed. Thus, 2575 Triathlon aims to introduce a new approach to the sport of triathlon The number 2575 represents the distance, in kilometres, raced by athletes in a sprint tri.

Triathletes competing in the race will swim 0.75K (0.46 miles), bike 20K (12.4 miles) and run 5K (3.1 miles). According to the organisers, since most triathletes participate in sprint-distances, the 2575 Triathlon is geared toward the widest and greatest market of athletes, ensuring benefits to everyone involved, and the reason why the company is growing the concept both nationally and internationally.

Miami Tri Events is known for producing one-of-a-kind sporting events, from the City Bikes Ironman 70.3 Miami, to the 2575 Triathlon Series as well as the St-Augustine Half Marathon Weekend.

Competitors are encouraged to vacation at Club Med Sandpiper Bay the week before the race to take full advantage of personalized training with Club Med’s team of professionals.

Sandpiper Bay, a 216-acre resort tucked into the lush landscape along the St Lucie River, is billed as an ideal destination for both competitors and active families seeking to rediscover life’s balance through a world of nourishing experiences, from nutrition assessment and sports training to spa relaxation and the ability to design a personalized wellness vacation.

Sandpiper Bay also features the first and only L’Occitane-branded Spa in the US, award-winning children’s clubs, and enrichment programs from wine tastings and art lessons to a sailing school and cooking demonstrations.

www.2575sandpiperbay.com
www.clubmed.us
www.2575tri.com