Triathlon Ireland (TI) is teaming up with ‘Ireland’s newest and fast emerging concept clothing brand’, shadow, which will be providing TI elite and age-group kit over the coming years.
shadow was born out of a passion for triathlon sports clothing with quality and design at its core.
Along with proving Ireland’s top elite triathletes with tri-suits, podium-wear and leisure-wear for international competition, shadow will also have a range of kit available for age-group athletes and those racing in the London 2013 World Championships at Hyde Park this September.
Over the coming months a full online shop will be live at triathlonireland.com with a wide range of Team Ireland clothing available.
Being an Irish owned company, shadow is keen to support triathlon in Ireland and is offering substantial discounts to Triathlon Ireland members when purchasing online through the TI website. To celebrate the new partnership, shadow is also offering a 10% discount to TI affiliated clubs on their first bulk-club order.
Special discounts will also be available to TI members for purchases of the new range of TI Licensed Team Ireland kit that will be launching in April.
“We’re really impressed with the quality and design of the kit along with the attention to detail that shadow have shown. It’s comfortable, functional and looks professional when we are travelling abroad to international races,” said Triathlon Ireland’s High Performance Director, Chris Jones.
“At shadow we are delighted to be supporting the development of triathlon in Ireland; from grass-roots to our Elite High-Performance Squad,” said shadow’s Creative Director, Susan McGowan.
“Since our inception, our whole philosophy has been to redevelop the fabrics, manufacturing processes, and quality of custom triathlon technical wear. Having the ability to tap into the expertise at Triathlon Ireland to support Product Development and our Research & Development Programme is a major asset.”
shadow designs a full range of cycling, triathlon and leisure-wear in Ireland, and manufactures in the EU. The partnership with Triathlon Ireland has already begun, with the development of a new Elite Tri-Suit which will be tested on the ITU circuit this coming season.
shadow has been developing a range of new hydrophobic fabrics exclusively for use within tri suits, and has been pioneering the use of bonded and taped seams in cycling and triathlon wear. Such features are to be included in the new Team Ireland Age-Group Tri-Suit which will be available shortly from the new Triathlon Ireland web-store.
www.triathlonireland.com
www.shadowbrand.ie
