USA Triathlon (USAT), the National Governing Body for triathlon and other multisport disciplines in the United States, reached the 100,000 fan milestone on Facebook on 2 February – giving a further validation and boost to the sport of triathlon.
Since 2008, the organization has used its Facebook page as an extension of the multisport community, offering training tips and motivation to athletes in one of the fastest growing sports in the world.
“Reaching the 100,000 milestone on Facebook serves as testimony to the popularity of our sport as well as triathletes’ strong interest in engaging with each other and, hopefully, our organization,” said USA Triathlon Marketing and Communications Director Chuck Menke.
“Every day we make a concerted effort to generate unique interactions through social media that serve to inform, entertain and educate. We look forward to welcoming our next 100,000 fans.”
To celebrate 100,000 FB fans, USA Triathlon is holding a contest for its members and fans. Winners will be randomly selected from those who answer the question: Why do you like following USA Triathlon on Facebook? Fans can share their reason to be entered to win one of the following prizes…
- Grand Prize: TYR Transition Bag, Rudy Project Sunglasses, JayBird Headphones, USA Triathlon Hat
- First Runner-Up: USA Triathlon-branded Fossil watch, Rudy Project Visor, TYR Rucksack
- Other runners-up (5): USA Triathlon hat
Winners will be randomly selected on 8 February and will be notified via email.
Additionally, as a thank you to all fans, USA Triathlon will be offering a 20% discount at www.usatstore.com on Wednesday 6 Feb from 12:01a.m. to 11:59p.m. Mountain Time. Fans can enter the promotion code ‘USAT100K’ to receive the discount. Some exclusions apply: www.usatstore.com/discounts.html
