Castelli has signed an exclusive partnership agreement with the Maratona dles Dolomites–Enel supplying the official technical clothing for the 2015 edition held on 5 July 2015.
The Maratona dles Dolomites is a unique event taking in the stunning scenery of the Italian mountain range that lends the event its name. According to Castelli, the sponsorship is further evidence of the apparel brand’s dedication to performance and perfection working toward a personal goal and beyond.
With its full maratona distance over some of the most celebrated mountain passes that have featured in the Giro de Italia, 4,190 vertical meters of climbing, the Maratona is a ‘bucket list event’ for many serious cyclists.
Castelli Vice President Dario Cremonese, said, “We are proud to work alongside Maratona dles Dolomites – it’s one of the world’s premier mass-participation rides, and taking part in the same region as the Castelli Head Office; we are both extremely ambitious and are sure it will be a fruitful partnership.”
The Maratona dles Dolomites–Enel Director Claudio Canins also shared his enthusiasm for the new collaboration. “We are delighted with this partnership, which will allow us to expand the Maratona dles Dolomites – Enel brand in collaboration with other brands known worldwide,” he said.
“Our aim is to become a worldwide brand and we think that Castelli as a strong international player can play an important part in terms of product quality, as well as their established presence in markets like the USA, the UK and the Benelux countries.”
The new jersey, together with the whole kit produced by Castelli, will be presented in spring 2015.
Maratona dles Dolomites–Enel
There are three distances to choose from. All of the routes start at La Villa and finish at Corvara – Alta Badia.
Maratona: 138K with 4,190m of climbing
Middle: 106K with 3,090m of climbing
Sellaronda: 55K with 1,780m of climbing
The full 138K course takes riders over five 2,000m+ passes and the saw tooth profile means riders are either ascending or descending throughout the day.
Date: Sunday 5 July 2015
Cyclists: 9,000+ riders start
First edition: 1987
Start: La Villa – Alta Badia, Italy
Finish: Corvara – Alta Badia, Italy
Nearest Airport: Bolzano, Treviso and Venice airports.
www.maratona.it
www.castelli-cycling.com
