Honey Stinger, a leading manufacturer of honey-based nutritional products, will kick off the summer of 2014 with three new products. The brand will expand its popular Organic Stinger Waffle line with a new Gingersnap flavour and the certified gluten free Organic Energy Gel line will now contain two caffeinated options, Chocolate and Strawberry Kiwi.
These three new products will hit stores across the US in the coming weeks and will available for purchase online at honeystinger.com on Wednesday 28 May.
“We are excited to offer up three new products to fuel our customers as we get ready for the summer months,” said Rich Hager, Chief Operating Officer at Honey Stinger. “Our caffeinated products have been very popular and we’re excited to support our organic gel line with two new flavours, caffeinated naturally using green tea. Our Stinger Waffles remain our most unique product and gingersnap is a perfect fit for our newest offering.”
Honey Stinger Organic Gingersnap Stinger Waffles will be sold in boxes of 16 individually wrapped waffles. Each waffle is 160 calories and contains no artificial flavours, colours, preservatives, high fructose corn syrup or trans fats. A box of 16 waffles will retail for US$22.24 and retailers have the option to sell waffles packaged for individual sale at US$1.39.
Chocolate and Strawberry Kiwi Caffeinated Energy Gels will be sold in boxes of 24 and will retail for US$33.36. Individual gel packets can be purchased for US$1.39. Each gel will contain 32mg of caffeine derived from green tea.
Located in Steamboat Springs, Colorado, Honey Stinger makes ‘convenient, nutritious and great tasting honey-based foods including energy bars, protein bars, organic energy gels, organic waffles, organic chews, and now Kids’ Organic Snacks.’
Fuelling some of the top cyclists, runners, triathletes and teams across the US, Honey Stinger products may be found at specialty sporting goods retailers, natural food grocers and online.






