Newly launched cycling sportive hospitality company Etape Suisse has teamed up with UK sports nutrition brand Bio Synergy, ‘to power up the performance of its participants’.
Taking place in the luxury Swiss resort of Davos Klosters during 5-8 September, Etape Suisse offers ‘an unrivalled weekend of sportive cycling, socialising and luxury.’
Riders can choose one of three distances of varying difficulty. No matter which option they choose, all riders will need nutrition and hydration products en route to maintain their performance, which Bio Synergy will now be providing. This includes its ActiVeman nutrition offering and Active Woman, ‘the UK’s first nutrition range dedicated specifically to women.’
The Etape Suisse Two-Pass Endurance Challenge is 150K long and contains 2,900m of climbing, including the dramatic Albula and Fluela passes, while the Two-Pass Challenge crests the same two climbs but is only 120K. A third choice is the One-Pass Tour, an 80K route which climbs only the Albula Pass. All the routes can also be completed on ride-assist electric bikes ‘so that everyone, no matter what their ability, can enjoy the beauty of sportive cycling in Switzerland.’
Daniel Herman, Bio Synergy founder said “I am delighted to that Bio-Synergy brands Active Woman and ActiVeman have been chosen to support the riders’ nutritional requirements to get the most out of the event. I look forward to a long-term partnership with Etape Suisse.”
Robert Simpson, Etape Suisse co-founder added, “Etape Suisse provides a new level of luxury and socialising to the traditional sportive weekend. We’re pleased to partner with Bio Synergy, as they’re recognisably the best in the industry to provide tailored nutrition to our guests.
“We aim to encourage as many women as possible to join Etape Suisse and the fact that Bio Synergy has the successful Active Woman range is a huge plus for our female guests.”
Etape Suisse combines cycling on some of the world’s most spectacular roads with five-star luxury. It’s positioned as an unrivalled weekend of socialising, sportive cycling and luxury in Davos Klosters, in the idyllic Swiss Alps, on 5-8 September 2014.
Victoria Pendleton, Olympic cyclist said, ”Etape Suisse is going to be a fantastic event, not only because of the incredible scenery out there as you cycle through some wonderful passes, but because there’s going to be a great social element to it as well.”
Rochelle Gilmore, owner, manager and rider, Wiggle Honda said “We love riding in Davos Klosters – it’s spectacular. To step out of your hotel and see the amazing views is so motivational. There are no cars, no traffic lights and the air is fresh. It’s the perfect place to go and get the best out of yourself.”
All details have been considered; bikes can be transported and set up for the guests’ arrival. Groups can travel in luxury with Etape Suisse air travel partner SWISS, and then enjoy the best accommodation and cuisine in the world’s leading Alpine resort.
In another first for cycling, Etape Suisse has raised the bar for all sportives by partnering with Mosimann’s, the private dining club in Belgrave Square, London. Mosimann’s is rewarding riders with its world-renowned mushroom risotto at the lunch stop, with luxurious snacks such as Mosimann’s flapjacks being available at other food stops.
There will also be the opportunity to trial the exciting 2015 BMC bike range, and enjoy an awards ceremony and gala dinner, which will include an auction to raise money for the Laureus Sport for Good Foundation. Prizes include rides with professional cyclists and the opportunity to ride in the BMC Racing team car at the Tour de France.
Etape Suisse prices excluding flights start from £1400 per rider, £1250 per non-rider.
www.etapesuisse.com
www.bio-synergy.co.uk
