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Race IT and Challenge Family form global partnership

Race IT, billed as ‘the fastest growing online registration solutions platform in endurance sports’, has announced a new partnership with the Challenge Family global series of long distance triathlons.

Acquired by Competitor Group Inc (CGI) in September 2011, Race IT has been providing online registration solutions to event organizers across the US since 2004. Race IT boasts ‘one of the most stable and successful systems in the registration industry.’

This latest confirmation of a global race registration deal between CGI’s Race IT and Challenge Family follows a partnership with the Challenge Rancho Cordova triathlon, produced by USA Productions for the Challenge Family, that was confirmed in early May.

Race IT will provide registration services to facilitate online entries for Challenge Family events. Challenge Family is one of the world’s most prestigious triathlon series with 28 major events in 17 countries across the Americas, Europe, Middle East and Asia-Pacific.

“We are delighted to work with Challenge Family and their world-class events to provide registration services,” said Tim Dunne, General Manager at Race IT. “Our global strategy is well-aligned with theirs, and the culture between our organizations is a great fit. We anticipate a collaborative and successful partnership.”

The Race IT technology platform delivers an enhanced suite of customized registration capabilities, volunteer management, performance marketing tools, web hosting and design – as well as ‘state of the art race results technology for race directors and their participants.’

To maintain peak performance, Race IT has built a ‘hybrid cloud hosting infrastructure that allows it to easily scale capacity to handle any amount of volume with ease.’

Challenge Family logo

“With Challenge Family’s continued growth across a range of international markets, we need a technology partner who not only can fulfil all our registration and database demands but who also offered the best possible interface for our athletes,” said Challenge Family CEO, Zibi Szlufcik.

He continued, “Race IT fits perfectly with our focus on offering the highest possible standard as athletes embark on their Athlete’s Journey, helping us to achieve quality leadership as the authentic triathlon brand. We’re very much looking forward to working with Race IT on the next stage of Challenge Family’s development.”

Registration is already open on Race IT for several Challenge Family events including Challenge Wanaka New Zealand, Challenge Philippines, Challenge Rancho Cordova USA, and the newest event Challenge Bahrain.

www.challenge-family.com
www.RaceIT.com