Exustar, the producer of performance and value-priced shoe/pedal systems for road, mountain, triathlon, track and urban cycling, has expanded to nine distribution partners in the US. According to the company, this helps to provide the best footwear and pedal options for bicycle dealers and enthusiasts across the country.
Four of the nine distributors carry Exustar shoes and pedals
J AND B has 11 distribution centres nationwide across the US, providing quick access to Exustar products anywhere in the country within a day. Hans Johnsen, based in Dallas has been taking care of the South and Southwest for over 100 years. North America Cycles in Ames, Iowa, and Olympic Supply Company in Milwaukee keep the mid-west supplied with Exustar products.
Pedal and cleat partners
The other five distributors that Exustar works with make sure that US cycle dealers are stocked up with Exustar’s Pro-Tour and off-road pedals and cleats.
QBP is the largest bicycle parts distributor in the world, based in Minneapolis, and with recently opened East and Western warehouses. Cyclone handles the NorthWest bicycle dealers, while new partner Wilson Bicycle Sales does the same from the Bay Area of California. Action and Downeast make sure that dealers up and down the North Eastern states have plenty of Exustar shoes and pedals to keep cyclists on their bikes.
“After incredible growth for Exustar USA, since adopting our distributor-based sales model in 2014,” said Dannie Nall, General Manager of Exustar USA, “We can’t thank our continuing and new partners enough as we grow through 2015 and beyond.”
Exustar is now engaging in active advertising, public relations, and media product testing programs to increase demand and continue product pull-through for cycle retailers in North America.
