Mike Plant & Associates (MPA Event Graphics) will serve as the presenting sponsor of the fifth annual USA Triathlon Sponsor Summit, set for Wednesday 5 August 2015, and held in conjunction with the 2015 USA Triathlon Age Group National Championships in Milwaukee, Wisconsin.
MPA is currently in the second year of a five-year Supplier-Level agreement with USA Triathlon (USAT), and is designated as an Official Signage Partner. MPA will provide support to USAT during the Sponsor Summit, and Founder and President Mike Plant, a long-time member of the triathlon community, will also be in attendance.
“MPA is in a unique position as a B2B company, because we interact with industry manufacturers and service providers rather than individual triathletes,” said MPA Founder and President Mike Plant. “USA Triathlon’s Sponsor Summit is a terrific platform in our case, allowing us to communicate with our audience in a direct and meaningful way.”
The USA Triathlon Sponsor Summit was first held in 2011 and provides best practices and new strategies for corporate partners to connect with the National Governing Body’s membership. USA Triathlon shares an inside look at organizational activities and upcoming initiatives, and provides partners with a better understanding of the sport’s marketplace and trends in order to maximize activations and drive engagement.
The 2015 event will be held at Miller Park for the second straight year, and includes a networking component during a matchup between the Milwaukee Brewers and the San Diego Padres MLB baseball game.
“We’re excited to introduce Mike and MPA in this new role for the 2015 Sponsor Summit,” said Chuck Menke, USA Triathlon Chief Marketing Officer. “We encourage our partners to work together, and the endurance sports expertise and experience that MPA brings to the table can help our endemic and non-endemic partners alike elevate the profile of their events and branding.”
The USA Triathlon Age Group National Championships return to Milwaukee, Wisconsin, for the third time next month, with the best amateur triathletes set to compete for national titles and world championship team spots on 8-9 August.
The event, which has been held annually since 1983, will feature two national championship races for athletes aged 18 to 80-plus.
Based in Escondido, California, Mike Plant & Associates is a leading supplier of large-format event signage solutions, including printed tents, banners, flags, table covers, hard signage, inflatable structures, vehicle graphics and more. In addition to the LA Marathon, MPA endurance event clients include the Long Beach, Orange County, Dallas, and Surf City USA marathons, the USA Triathlon Age Group National Championships, the ITU World Triathlon Grand Final, the Tri-Rock Triathlon Series, Race Across America (RAAM), and many more. MPA is an Official Partner of USA Triathlon.
www.usatriathlon.org
www.mikeplantandassociates.com







