From the beginning, sports watch, GPS and heart rate monitoring company Soleus has positioned itself as a running company, ‘creating high functioning, reliable, and stylish timing and monitoring products in a cost-effective manner for runners worldwide’.
Using the latest technology, as well as soliciting functional and creative feedback from sponsored athletes, has enabled Soleus to continue refining its products. This process has led to the development of three entirely new models of GPS running watches. The One, Fly and Turbo have now been added to the company’s comprehensive product line.
One is the simplest model, satisfying the preferences of many recreational runners as well as elites who value pen and paper and record their activity in running journals. Retailing at US$79, One offers the accuracy of all other GPS models but revels in the simplicity of a one-touch start. With a display that has three lines of data, users can easily monitor their run time, pace and distance and be done. One is the perfect tool for people who embrace the experience of running and don’t want to electronically store all their data.
Fly is an upgrade to Soleus’ number one selling watch, the Fit. The added features include a smaller casing and band width for a more comfortable fit, and a refined user interface by utilizing descriptive icons in place of finely printed words to describe navigation. The Fly is offered in four new colorways and retails for US$99. Similar to its predecessor, the Fly measures and stores all relevant data like time, pace, distance, and calories burned, and is uploadable to multiple popular online training communities that allow runners to log their workouts and interact with other athletes.
Turbo, in addition to One, is new to the Soleus GPS family. It fulfils the needs of the active community who are seeking enhanced real-time feedback and data by adding brand new features. Turbo measures and displays all of the standard GPS information: time, pace and distance, and has included metrics that make it a more enhanced training tool. ‘Pace Partner’ allows users to pre-determine a pace range which they would like to maintain for a run. ‘Pace Alerts’ will then notify the user by a beep or vibration when falling off pace.
Also, in an effort to make the device more user-friendly, especially when running through congested areas that require frequent stops, Soleus introduces ‘Auto Pause’. This uses GPS data to identify when the runner has stopped forward progress, and automatically pauses the run. The Auto Pause function then recognizes when running has begun again and starts the watch, all without the user having to hit any buttons. Like Fly, Turbo is compatible with online training communities and allows the user to upload all of their stored workouts.
“Our relationships with runners all over the world, especially our elite athletes, gives us tremendous insight into the needs and wants of every type of runner,” says Soleus founder and CEO, David Arnold. “Our goal is to have a full portfolio of products for every type of runner, and with One, Fly and Turbo, we’re serving a growing and diverse population of runners.”
This new line of timing products highlights Soleus’ continued commitment to the running community and collaborative investment in the athletes they sponsor and support. One, Fly and Turbo are evidence that high performance doesn’t have to come at an extreme price point, and can help grow the scope of runners who can benefit from Soleus’ diverse portfolio.
Soleus is a sport watch and fitness tracking company dedicated to supplying ‘highly functional data monitoring with style, comfort and ease of use at an affordable price’. Based in the core athletic community of Austin, Texas, Soleus provides chronograph watches, GPS units, heart rate monitors and activity trackers to ‘help each athlete find their passion for personal sport’.
Soleus watches are style-driven and ‘set apart by their simple, intuitive, easy-to-use functions that transition from sport to lifestyle’.
