Custom apparel specialist, Sports Instinct, which is operated by Zone3 founder James Lock, is extolling the benefit of silicone swim caps for ‘superior comfort and fit for professional and amateur athletes alike.’
Sports Instinct recommends using technological advanced silicone swim caps for events rather than basic latex. The company cites the benefits of a silicone swim cap as including:
- Less heat dissipation, providing more warmth and protection
- Often retained as a race memento with practical function, extending brand exposure post-competition
- Comfortable non-sticky material which doesn’t tug on hair, particularly during T1 transition
- Durable, robust material that snaps back into original shape
- A more sustainably sourced material – with less environmental impact
Sport Instinct supplies both a lightweight 28g silicone cap, suitable for use in pools or shorter distances in open water, and a thicker 48g cap worn for longer distances in open water races. Both styles are then customised according to each client’s individual promotional requirements by Sport Instinct’s in-house team of designers and sales advisors.
James Lock, Owner of Sports Instinct (and wetsuit company Zone3), who is a former elite athlete and Loughborough University alumni, added “As a competitor myself I understand the need for quality whether you are a novice or expect. Sport Instinct is renowned for providing undeniable quality through price, comfort and durability of our swim caps.
He continued, “Through our years of experience working with events teams, we understand the needs and limitations of water-based events and as such we specifically offer a range of customised cap colours and weights, guiding our event organisers towards neons and brightly coloured caps for open water safety compliance.”
The company invites event organisers and race directors to contact the Sports Instinct sales team on +44 (0)1483 332045 to talk through bespoke and customised event requirements and to get a quote on custom-made silicone swim caps, as well as technical t-shirts for finishers, bespoke race medals, drawstring bags and other customised sports-related promotional merchandise items.
