South Africa based sports nutrition brand 32Gi has arrived in the UK, courtesy of a new regional distribution partnership with Beyond Sport Marketing.
Having signed a deal with Challenge Family back in 2015, 32Gi is the official sports nutrition partner for Challenge Roth, Challenge Galway and Challenge Denmark and is used by many professional athletes who ‘trust the range to propel them towards winning performances’. Partner athletes for the brand include ‘former world champion triathlete Jodie Swallow, James Cunnama and many more.’
With a range of sports gels, chews, recovery products, bars, caffeinated gels, energy drink and magnesium supplements – 32Gi is being billed as an exciting, new and important entry to the UK sports nutrition market.
The company adds that its products are all scientifically formulated to the highest quality with no unnecessary additives and with unique packaging.
Mark Wolff, Director of 32Gi International said “Finally 32Gi has landed on the shores of the United Kingdom, one of the greatest sporting nations in the world. We are fully committed to your health and fitness and will continue to provide high quality world class sports nutrition products along with proper trusted endurance and sports nutrition advice to help guide you on the way to your goals and achieving your personal bests.”
Richard Campbell, Director of Beyond Sport Marketing said “We are tremendously excited to be bringing 32Gi to the UK and Ireland. We have seen for many years now the difference it has made to athletes across Africa and Europe and it is the official nutrition partner to some of the biggest triathlon events in the world. Now we can say that active UK triathletes, runners, swimmers and cyclists can all enjoy and use 32Gi to be the best they can be.”
