ZyroFisher has an exclusive distribution deal in place with Bont Cycling that will launch at the UK’s Core Bike Show 2017, and will position the brand within the Fisher portfolio.
Bont, the Australian producer of handmade carbon based footwear, has appointed ZyroFisher as its exclusive distributor for the UK and Ireland. Since 1975, Bont notes that it has driven for innovation aimed at rider performance, ‘pioneering moulded monocoque designs that support the whole foot with low stack height and supreme power transfer’.
ZyroFisher is a leading UK distributor of parts, accessories and clothing to the UK and Irish cycling markets. The company focuses on providing value added service to its brand partners and customers. Sitting within the Fisher portfolio, Bont will be serviced by an experienced team of territory account managers with Tim Bayley as the Brand Manager.
Steven Nemeth, Chief Executive Officer, Bont, said “As the leading distributor of cycling parts, accessories and clothing, ZyroFisher are perfectly placed to grow our brand in the UK and Irish markets. We look forward to launching a number of new products to market this year and are excited to work with ZyroFisher to fulfil our potential.”
Ian Calvesbert, Commercial Director at ZyroFisher, said “We are thrilled that Bont have decided to appoint ZyroFisher as their distribution partner in the UK and Ireland and are looking forward to adding value to Bont’s proposition. As a leading manufacturer of performance cycling shoes across the globe, Bont’s innovative range will enable retailers to enhance their instore experience and drive sales.”
Initial stock will be available from ZyroFisher from late February 2017.
