A release from Spanish bike firm Orbea cites a strong start to 2018 with the company reporting an all-time sales record and noting that it is reaping the rewards from an investment into its facilities to implement new manufacturing and assembly lines.
The release from Orbea states…
We have reached €28 million in invoicing, which represents a 26% increase over the same period in 2017.
In spite of the harsh winter, 2018 is off to a spectacular start for Orbea. The first three months of the year have turned into the best in the brand’s history. The figure of 22 million invoiced in 2017 increased to 28 million this year, representing a growth of 26%. Moreover, these gains have been across the board, in every product category we sell. Comparing this years figures to the same period in 2016, we realize a 55% increase.
The boost in demand is something we anticipated in our Management Plan in light of the data we had at that time. But the scope of the growth has exceeded even our best expectations.
We are tackling this demand with enthusiasm and commitment – we’ve made a substantial investment in our facilities in Mallabia, where we opened a new painting zone on April 16, and we have implemented new manufacturing and assembly lines. We’re continuously adding new talent in all areas of Orbea. We are also working shoulder to shoulder with our suppliers in order to increase our purchase orders.
Thank you to everyone who has placed their trust in Orbea. We will continue to work day after day to offer each and every one of our clients the best possible service.
Orbea is part of the Mondragón Cooperative Corporation and is Spain’s largest bicycle operator. Orbea bike frames are manufactured in Asia and finished in Spain – with the brand shipped worldwide.
In 2011, Orbea further cemented its relationship with Orca – the wetsuit and apparel tri brand. Heralding from New Zealand, Orca is part of the Orbea family – with Orbea and Orca reaching an agreement in 2011 for Spanish Orbea to acquire Orca’s ‘operation rights in the triathlon and compression area.’ This deal gave Orbea global rights to the Orca brand, following ‘four years of fruitful relations’ between the two companies.
