Proviz Sports, the specialist in premium reflective apparel, has launched a new B2B website for independent bicycle dealers (IBDs).
With 2020 experiencing a boom in cycling and running participation, Proviz’s B2B website allows IBDs to purchase Proviz products, and offer them to their customers.
In an effort to support small, local IBDs, the B2B site will now expand Proviz’s reach across the UK, Ireland and Channel Islands from stores and showrooms – allowing people to try on its extensive range of products in person. Retailers just need to fill in a trade account application form.
Anthony Langly-Smith, Co-Founder of Proviz, said “We’re delighted to see the local bike shop thrive on the high street as an essential service during 2020. We appreciate that customers like to test out the kit they invest in in person and we had a lot of requests from retailers to offer this. Therefore, offering IBDs a B2B storefront will help not only local businesses, but also help keep cyclists and road users visible and safe.”
Starting from its humble beginning in 2008 in London, Proviz has become an international award winning sports brand that ‘enables customers who enjoy an active lifestyle to feel safe and seen.’ Proviz has also expanded its collection to include premium reflective running, outdoor and athleisure products.
Proviz’s range includes an extensive range of winter and summer themed clothing, suitable for running, cycling and walking. As well as performance and commuting clothing, it also has a range of accessories such as hats, gloves and bike/head lights.







