Superbolt Performance Tea has teamed up with speciality run store Vancouver Running Co, to profile ‘local wellness heroes and promote staying active as we gear into fall/winter’.
The two organisations have created a limited-edition collaborative shirt – branded ‘Active Visionaries’. This is inspired by the outdoors in Vancouver, Canada.
“Superbolt is about creating healthy rituals that support you in reaching your maximum potential, naturally – a philosophy we share with Van Running Co,” said Superbolt founder, Elliott Graham.
‘The collaboration celebrates a holistic approach to reaching individual potential, profiling inspiring everyday athletes as part of the campaign.’
“Each and every step gets you closer to the finish line, but it all starts with a daily routine, a ritual, a lifestyle,” added Graham.
Rob Smith, Co-Owner of Vancouver Run Co said “Taking my vision for running and community and translating that into running experiences and product curation that truly build and support our community, that’s what being an Active Visionary means to me.
“Our collaboration with Superbolt is the coming together of two like-minded brands that align on that same spirit; strong communities, superior products, and a true vision for the future of our respective spaces.”
The Active Visionaries t-shirt retails for C$60 and will be available exclusively online at www.superbolt-tea.com and www.vanrunco.com, from October 14th.
www.superbolt-tea.com
www.vanrunco.com
