Follow Your Vision is a new campaign from SCOTT, together with the brand’s sponsored athletes, that aims to inspire everyday athletes.
As part of the campaign, SCOTT athletes from all sports – bike, wintersports, running, and motosports – are getting together to tell their stories about… ‘following their vision on their individual quests towards breaking records, hunting for podiums and reaching their goals.’
Featuring ambassadors such as Jeremie Heitz, Scotty Laughland, Marine Cabirou, Jackie Paaso, and more, the Follow Your Vision campaign sees each athlete receive a limited edition pair of Pro Shield sunglasses. These sunglasses will feature in content shared by the athletes as they tell their stories of following their vision.
Andy Symonds, SCOTT Running Athlete, said “Critical to sport and to life is keeping sight of where I am and where I’m going.
“Where am I going right now, where I’m going tomorrow and where I’m going in the more distant future? My vision defines the meaning of all this and provides purpose, motivation and meaning. Set a vision and keep following it.”
