The Professional Triathletes Organisation (PTO) has announced a multi-year partnership by appointing PLAYTRI as the official retail partner of the US Open. This is the final event in the newly established 2022 PTO Tour, and will be held in Dallas, Texas, on September, 17-18.
The PTO Tour in 2022, will consist of the PTO Canadian Open in Edmonton, Canada on July, 23-24; The Collins Cup in Bratislava, Slovakia on August, 20-21; and the PTO US Open in Dallas, Texas, on September 17-18. The Asian Open and European Open events will be added in 2023.
A release from PTO added… ‘Each PTO Tour event will see the world’s greatest non-drafting professional male and female triathletes competing for a US$5.5m annual prize purse and have world class TV production broadcast live to a global audience and high-quality shoulder programming showcasing the stories of the PTO Professionals.’
The PTO Tour dates are in addition to the first PTO Pro AM at the Herbalife 24 Los Angeles Triathlon, which will take place on May 15th from Venice Beach to downtown LA.
PLAYTRI is the Official Merchandise Provider of USA Triathlon and has over 20 years of triathlon knowledge and experience. It owns and operates one of the largest chains of triathlon-focused retail locations and online stores in the United States, with the goal to expand its retail footprint to all 50 states through franchising.
PLAYTRI will be on-site at the PTO US Open and with an assortment of last-minute items available for sale in addition to offering full bicycle service for athletes competing, including on course race day tech support.
“PLAYTRI’s experience, knowledge and passion in their support of athletes gives us complete confidence that this partnership will contribute to make the PTO US Open a best-in-class event,” said Sam Renouf, CEO of PTO.
“We hope to help PLAYTRI grow as they bring their expansive offerings to more athletes around the US.”
Stephan Brown, CEO of PLAYTRI Franchising, added “We are delighted to partner with the PTO as the official retail partner of the inaugural PTO US Open.”
www.protriathletes.org
www.playtri.com
