STRIVE, a platform for optimizing muscle performance for athletes, has announced a partnership with Spartan. Through the partnership, participants in the Spartan Trail series of events will use STRIVE to gain insights about their muscle strain and exertion. According to STRIVE, this will allow runners to run faster, compete harder and achieve peak performance.
“We share Spartan’s mission of making people unbreakable,” said Nikola Mrvaljevic, founder and CEO of STRIVE. “To do this, Spartan athletes need algorithmic insights into muscle efficiency that allow them to achieve and maintain optimal performance.
“With this partnership, Spartan Trail series participants will be able to access an unparalleled data-driven understanding of their muscle performance, activation and fatigue, and how those factors affect their performance. We are excited to partner with Spartan to help their runners push themselves even further and improve performance.”
As a part of the partnership, athletes will use the STRIVE platform during upcoming Spartan Trail series events, starting with the San Jose Trail Challenge, taking place on September 17 in Saratoga, CA.
‘STRIVE’s electromyography (EMG) technology enables athletes to monitor the muscle performance of their hamstrings, glutes and quadriceps. Through proprietary algorithms and sensors that integrate into compression clothing, the STRIVE Performance System delivers data to help Spartan racers improve their speed, strength, efficiency and endurance.’
“We have a large community of elite competitors that are always looking for an edge to improve their efficiency, speed and endurance,” said Joe De Sena, founder and CEO of Spartan.
“The athletes participating in our trail series are no exception, and are constantly working to optimize performance. With STRIVE, we’re giving our athletes the tools they need to do so in an informed way.
“We believe in ‘tough fitness’ at Spartan, and that means a focus on challenging yourself. By arming our runners with the data they need to better understand muscle performance and fatigue, we’re helping them safely push themselves to the limits of what they can achieve.”
www.strive.tech
www.spartantrail.com
