National governing body USA Swimming has announced a three-year partnership with LiveBarn, a specialist in live streaming of amateur and youth sporting events.
LiveBarn will become the official supplier of live and on-demand video streaming services for swimming pools utilized by USA Swimming member clubs. As an exclusive partner, LiveBarn will work directly with USA Swimming clubs to install live streaming technology in pools across the USA.
“Our new relationship with LiveBarn offers a no-cost streaming solution to the facilities that serve our member clubs, and we are excited about the benefits to those pool operators,” said USA Swimming Chief Commercial Officer Shana Ferguson.
“Our athletes deserve world-class aquatics facilities in which to train and compete, and this is a major step in providing better services to them.”
Ray Giroux, Chief Operating Officer of LiveBarn, said “We are very proud to be partnering with USA Swimming as their official streaming supplier.
“Together, our goal is to ensure that our offering serves the best interests of USA Swimming and its member organizations. We look forward to bringing our technology to all of the parents, coaches and athletes affiliated with USA Swimming so that they never miss a moment.”
Through the partnership, LiveBarn will serve as the presenting sponsor of the USA Swimming Workshop in 2022, 2023 and 2024. It will also engage with USA Swimming members, coaches and facilities via a presence on the USA Swimming website, via email campaigns and will display the USA Swimming logo and the official supplier designation on related marketing initiatives.
www.usaswimming.org
www.livebarn.com
