British Cycling has unveiled an extensive new Member Rewards hub, allowing members to access exclusive deals on top cycling, outdoor and tech brands including Garmin, TrainingPeaks, Brompton and Freewheel.
The new digital platform, which can be accessed by members of the national governing body via the member dashboard, features more than 100 brands in total. The hub claims to offer the best discounts available anywhere on the market – adding to the range of existing offers available for members, such as Halfords and Kalas, and the organisation’s liability cover and legal support.
The offers are all housed in one location. In addition to popular cycling retailers, offers include outdoor brands including Berghaus, Cotswold and ASICS, and media discounts including GCN+ and Audible. The range of offers will continue to be extended over time.
British Cycling Commercial Director, Darren Henry said “We’re always looking for ways to reward our loyal members, and our new Member Rewards hub takes the value which we provide to another level with discounts across a broad range of the nation’s most recognisable cycling, outdoor and lifestyle brands.
“We’re incredibly proud of the market-leading peace of mind insurance and legal support we offer our members, providing personal and expert advice when they need us most – with a guarantee that they will keep every single penny of any subsequent settlement.
“What’s more, the loyal support of our members helps us to invest in the future growth and development of cycling across Britain, whether that be through new races and events or supporting people to ride for the first time.”
