Specialized, ‘known for its commitment to pushing the boundaries of cycling innovation’, has confirmed a new experience-based partnership with Thomson Bike Tours.
Thomson Bike Tours will feature Specialized bikes as part of its trip packages starting in March 2024, giving cyclists embarking on Thomson Bike Tours access to the latest and most advanced Specialized bicycles. The partnership merges Specialized’s bicycle technology with Thomson Bike Tours’ cycling experiences, claiming to deliver ‘unparalleled adventures’ for cyclists around the world.
Specialized Brand Leader Geoff Rogers said “Teaming up with Thomson Bike Tours is a thrilling step for Specialized. They represent the epitome of excellence in cycling tours, and we’re excited to contribute our performance bikes to enhance the overall experience for riders worldwide.”
Peter Thomson, Founder and CEO of Thomson Bike Tours, added “We are elated to join forces with Specialized, a brand synonymous with quality and innovation. Our commitment to providing the best cycling experiences aligns seamlessly with Specialized’s dedication to pushing the limits of what’s possible in the world of cycling.
“Having Specialized bikes available for rent on all our future trips in 2024 is a game-changer. It adds a new dimension to the quality of our tours, and I am genuinely thrilled about the caliber of bikes that our clients will now have access to.”
www.specialized.com
www.thomsonbiketours.com
