British Cycling has confirmed that sports fans can enjoy the Lloyds Bank Tour of Britain men’s race in style this September, as hospitality packages and experiences for the 20th edition of Britain’s biggest pro cycle race go on sale via Sportive Breaks.
Sportive Breaks is the official travel partner of British Cycling and a leading cycling travel company. It offers a range of sportive and gran fondo events, hospitality, and guided cycling tours catering for athletes who want to participate or spectate in cycling events across the world.
Exclusive packages allow fans to experience the Lloyds Bank Tour of Britain Men with food and hospitality from restaurant group Gaucho, British Cycling’s Official Hospitality Partner.
Stage starts will feature the Gaucho Breakfast Airstream serving empanadas and refreshments for guests to enjoy as they watch the presentation of the teams and as riders make their final preparations for the day’s action.
The Gaucho Lounge at stage finishes will give a prime view of the action, including screens to follow the racing throughout the day, an open bar, and Argentinian-inspired Gaucho’s burgers, steaks, and vegetarian options.
For fans wanting to get even closer to the action, they can head inside the peloton with a VIP In-Car Experience. According to British Cycling, this provides an immersive day at the heart of the race, combining the best of start and finish hospitality with an escorted trip in an official race car for the best seat in the race with limited availability for these exclusive packages.
A new addition for 2024 to the experience offering is the chance to see the Lloyds Bank Tour of Britain Men from above, with limited helicopter packages available on the opening stage in the Scottish Borders, and the penultimate stage of the race in West Northamptonshire.
British Cycling Chief Commercial Officer Darren Henry, said “It is exciting to be working alongside our partners at Sportive Breaks and Gaucho to have these enhanced and exclusive packages for the Lloyds Bank Tour of Britain Men now on sale.
“These world-class experiences are a great way for fans to get closer to the action this September and to enjoy a unique perspective of the race and to share in the joy of cycling.”
The Lloyds Bank Tour of Britain Men begins in the Scottish Borders on Tuesday 3 September followed by stages in the Tees Valley, South Yorkshire, the East Midlands and West Northamptonshire, before concluding in Suffolk on Sunday 8 September.
Lloyds Bank Tour of Britain Men Stages
- Stage one: Tuesday 3 September, Kelso to Kelso
- Stage two: Wednesday 4 September, Darlington to Redcar
- Stage three: Thursday 5 September, Sheffield to Barnsley
- Stage four: Friday 6 September, Derby to Newark-on-Trent
- Stage five: Saturday 7 September, Northampton to Northampton
- Stage six: Sunday 8 September, Lowestoft to Felixstowe
www.britishcycling.org.uk
www.sportivebreaks.com/lloyds-bank-tour-of-britain-hospitality







