Just ahead of the northern hemisphere’s winter indoor cycling and training season, Wahoo Fitness has announced price reductions across its KICKR indoor training products. This aims to entice new and existing indoor riders at a pivotal point in their purchasing cycle.
Wahoo has also expanded on its partnership with Zwift with the release of Zwift-ready products (previously only available online) to Wahoo retailers.
KICKR price drop
- KICKR BIKE – launch RRP: £3,499.99/US$3,999.99; new RRP: £3,199.99/US$3,799.99
- KICKR BIKE SHIFT –- launch RRP: £2,699.99/US$2,999.99; new RRP: £2,199.99/US$2,499.99
- KICKR MOVE – launch RRP: £1,399.99/US$1,599.99; new RRP: £1,149.99/US$1,299.99
- KICKR v6 – launch RRP: £1,099.99/US$1,299.99; new RRP: £849.99/US$999.99
- KICKR ROLLR – launch RRP: £699.99/ US$799.99; current RRP: £549.99/ US$599.99
Colin Eustace, Wahoo Fitness’ Chief Sales & Marketing Officer, said “Wahoo is committed to increasing customer value, by offering a market leading range of indoor cycling products that meet all types of customer needs and price points.
“By reducing prices across the KICKR range, we are looking to grow the market by encouraging more people to gain the benefits of riding and training indoors. This move is part of our ongoing mission to build a better athlete in all of us.”
KICKR CORE Zwift One and Zwift Cog & Click released to Wahoo retailers
Wahoo Fitness is expanding on its partnership with Zwift. For the first time, the KICKR CORE Zwift One and Zwift Cog & Click will be made exclusively available via Wahoo retailers worldwide. Previously these Zwift products were only available to buy directly, online.
- Wahoo KICKR CORE Zwift One: Comes with the Zwift Cog pre-installed and is compatible with almost any 8-12-speed bike. Zwift Click fits all kinds of handlebars and gives instant, silent virtual shifting. Riders will experience smart resistance that mimics climbs and descents, plus a built-in power meter. (Priced at US$499.99 and £449.99)
- Zwift Cog & Click upgrade kit: Compatible with Wahoo’s KICKR CORE, KICKR v6 and KICKR MOVE, plus all other ‘Zwift Ready’ smart trainers, this accessory allows riders to replace their cassette to enable virtual shifting and almost any 8-12-speed bike. (Priced at US$79.99 and £79.99)
Colin Eustace at Wahoo added “We are delighted to announce that Wahoo will exclusively launch KICKR CORE Zwift One and the Zwift Cog & Click Accessory with our retail partners globally in time for such a high growth period for indoor cycling and training products.
“Wahoo is committed to providing retailers with a range of indoor cycling products that meet all types of customer needs and price points.”
