Building on their collaboration for the T100 Triathlon World Tour, the Professional Triathletes Organisation (PTO) and World Triathlon have announced a partnership with the Indoor World Cup Lievin to create a race that will be part of the World Triathlon Cup circuit.
Called the T1 Indoor Triathlon World Cup, the event will be delivered in partnership with the Lievin Triathlon Club, which has produced the innovative Lievin Indoor Triathlon Festival for the past three years.
The event will take place on March 22, 2025, and is positioned as a dynamic format for triathlon, all delivered in a made-for-TV, spectator-friendly format.
“When we launched the T100 Triathlon World Tour, our stated aim was to take triathlon into the mainstream,” said Sam Renouf, PTO CEO.
“We’ve seen huge progress in our inaugural year, surging past our previous broadcast records and growing our social media viewership to the largest in the sport, with over 500 million video views of our content last year.
“Our decision to participate in this developing fast and furious format of Indoor racing lets us explore further partnership opportunities and seek to further promote triathlon and the incredible performances of its professional athletes.”
The T1 Indoor Triathlon World Cup will consist of a 200m swim, 2,8km bike and 1km run – and uniquely takes place entirely live and indoors, with a specially built 25m pool situated within a 200m oval track, where the bike and leg segments are undertaken.
The racing action is fast and furious – with the leading athletes taking less than 10 minutes to complete the course.
The format was tested last year as a World Triathlon Cup, and for the previous two years as a Europe Triathlon Cup.
Lolo Szewczyk, President of Lievin Triathlon Club, said “We are excited to be partnering with the Professional Triathletes Organisation to take indoor triathlon further on the global stage.
“This has been a project of passion for our club over the past two years, working closely together with World Triathlon, which has been warmly embraced by the global triathlon community, such as last year’s champions Vetle Bergsvik Thorn and Mixed Relay Olympic Gold medalist Laura Lindemann.
“In adding the involvement of the PTO together with World Triathlon we are excited for this year’s Indoor World Cup event, we declare ambitions to make Indoor Triathlon a fixture of the professional calendar – and Lievin as its spiritual home.”
The elite racing for the T1 Indoor Triathlon World Cup in Lievin will feature 120 men and women competing, with 12 athletes in each heat. The event format incorporates heats, semi-finals, repechage and finals.
In addition to the elite racing, an exclusive number of age group races will be on offer, as well as dedicated youth-focused races during the event week. The registration for age groupers will launch soon, with elite registration following the standard process for a World Triathlon World Cup level event.
The event will offer all elite athletes similar points to all other World Cups, 500 points to the winner, and a prize purse of US$60,000, while being promoted on the global stage by leveraging PTO’s digital and live broadcast production and distribution. Further details of how to watch the event will be announced in due course.
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www.triathlon.org
