The Castle Triathlon Series has announced that Speedo will be the Official Swim Sponsor for 2014, assisting competitors to become better swimmers through ongoing advice, and aiming to improve the swim experience for athletes. Competitors across the Castle Triathlon Series – which runs in the UK, Ireland and France – will also have access to Speedo ambassador training tips, a free competitor towel, special offers on swim gear and a Speedo swim support team at all events.
The Castle Triathlon Series organisers note that Speedo has a great offering for competitors including providing the right gear and offering up leading swim advice. The brand recognises the trend towards open water swimming and looks to nurture triathletes at all levels. The iconic open water swims at the Castle Triathlon Series venues should also be enhanced further with the new partnership.
“We believe it is important to help participants enjoy the whole experience of the triathlon journey; from sign up and training, to post event celebrations and rejuvenation on top of delivering a premium event,” enthused Castle Triathlon Series Race Director, Brian Adcock.
“Speedo helps provide this offering with strong expertise and innovation. We know that one of the biggest barriers to entry for triathlon is the open water swim so having Speedo on-board we hope will help give competitors reassurance, whether it be through in-depth training advice or support on the day.”
Speedo UK Marketing Manager Sally Polak said “We are really excited to be involved with the Castle Triathlon series, assisting with the swim element at each event, as well as providing on-going tips and advice throughout the triathlon season.”
The organisers note that the Castle Triathlon Series festival events are for all levels ‘from a 7 year old, to a 70 year old, a first timer to the elite at five beautiful castles around Europe.’ In addition, this year will see a new full long distance triathlon (The Bastion) at Hever Castle on 13 July and a middle distance (The Gauntlet) at all events.
‘The world’s leading swimwear brand’, Speedo supports swimming from grass-roots through to elite level. In the 1920s Speedo made history with the Racerback: the world’s first non-wool suit. In 2008 Speedo redefined swimwear again with Fastskin LZR RACER – ‘the fastest and most technologically advanced swimsuit ever created’.
2011 saw Speedo unveil another world first with the Fastskin Racing System – a cap, goggle and suit designed to work together as one. Speedo is owned by Speedo Holdings BV and distributed in over 170 countries around the world.
www.castletriathlonseries.co.uk
www.speedo.com
