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Home All news Head over heels: Headsweats is Challenge Family’s Official Headwear Partner

Head over heels: Headsweats is Challenge Family’s Official Headwear Partner

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For over a decade, Headsweats has aimed to ‘support triathletes with quality products that help them perform their best.’ This year, the performance headwear specialist will be the official Headwear Partner of Challenge Family, billed as ‘the fastest growing global long distance triathlon series.’

As part of the partnership, Headsweats will be providing both performance and non-performance headwear for the Challenge Family.

Today, Challenge Family hosts 44 full and half distance triathlons in 19 countries with a focus on delivering the ultimate race experience to both the competitor and the spectator. The Challenge Family places a strong emphasis on family values, and has already won several ‘best of’ triathlon event awards.

“Headsweats has always admired Challenge Family’s dedication to treating athletes, spectators and staff like family and hosting the best triathlons in the world,” said Headsweats Owner and Founder, Alan Romick. “We are excited to be working to enhance the athlete’s experience with an organization that maintains the highest level of integrity and shares our core values.”

Since 1998, Headsweats has been manufacturing high quality performance headwear for athletes from all different disciplines. Headsweats’ number one selling Supervisor and, most recently, the Performance Trucker Hat, have become favorites among triathletes across the globe.

With a dedication to ‘providing the best designs and latest technology on the market for athletes, Headsweats is excited to provide its headwear for the Challenge Family.’

Challenge Family logo

The Challenge Family series of triathlons features 44 full and half distance races around the world, including the world’s largest long distance triathlon – Challenge Roth in Germany. The birthplace of the Challenge Family, Challenge Roth now features over 5,500 athletes and 220,000 spectators and is home to both world records held by Andreas Raelert (GER) and Chrissie Wellington (GBR).

Since 2002, races throughout Europe, UK, Australasia, Asia, North America and South America have joined Roth. Together they aim to provide athletes with a ‘new experience of long distance racing with a strong focus on athlete and spectator experience, giving back to the community while respecting the legacy of sport and being committed to its continued growth.’

Headsweats is a leader in ultra-light, wicking performance headwear that operates across the triathlon, cycling, running and endurance markets. For over 15 years, Headsweats has established itself as a frontrunner in technical headwear by combining ‘the spirit of innovation, unsurpassed customer service and well-developed partnerships with high profile events and brands such as [the] Tour de France, US Military Endurance Sports, Loudmouth and Challenged Athletes Foundation.’

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