ASICS America has announced that both the ASICS 33-M and GEL-Noosa Tri 10 have been awarded top honours in FITNESS Magazine’s April 2015 issue, which hits newsstands this week and contains their annual sneaker guide.
FITNESS Magazine receives hundreds of new footwear options for review each year. This year, they asked 152 women to ‘sweat-test’ more than 100 of the latest styles.
The ASICS 33-M was named ‘Best Max Cushioned Sneaker’. Readers said ‘For plump, pillowy cushioning that will still promote great, natural running form, put on the surprisingly light ASICS 33-M.’ They found its seamless upper and ‘very responsive’ new AmpliFoam are both ‘great for really long runs’.
The GEL-Noosa Tri 10 was voted ‘Best Triathlon Shoe’ and the magazine says ‘Ease your bike-to-run transition with the great cushioning and superb support of the ASICS GEL-Noosa Tri 10 shoes; they fit pretty perfectly, thanks to seamless mesh uppers (for sockless wear) and heel and tongue grips, which help you slip them on and off quickly.’
“We were thrilled to learn that FITNESS Magazine and its readers have named both the ASICS 33-M and GEL-Noosa Tri 10 best-in-class in their highly anticipated annual sneaker guide,” said Brice Newton, Sr. Footwear Product Marketing Manager of ASICS America Corporation. “Everything we do is geared toward making the best true sport performance product on the market and these awards are a fantastic acknowledgment of that. We strive for continuous improvement in everything we do, our loyal customers trust us to deliver the very best.”
The new 33-M offers runners a ‘more natural running experience’ with a ‘maximum cushioned ride’, designed to work naturally with the 33 joints in the foot. The footwear provides the new innovative technology, AmpliFoam Seamless Construction, for a ‘slipper-like upper fit’, while the cushioned platform features ComforDry sockliner and lasting material, to ‘double up the plush underfoot comfort while providing excellent moisture management, high level breathability, and anti-microbial properties’.
The tenth generation of the GEL-Noosa Tri series provides runners and triathletes with the newest technology to keep their energy up. The completely new update features a ‘speedy tooling built’ with new lighter weight Solyte Midsole and a PROPULSION TRUSSTIC for a quick toe-off. The sleek upper design features Seamless Construction and technical engineered mesh for sockless wear, while optional elastic laces and heel and tongue grips ‘make transition a breeze’.
The ASICS 33-M and GEL-Noosa Tri 10 are available now at select specialty and sporting goods stores and online at asicsamerica.com.








