With 1 in 8 Britons now having a gym membership and activities like cycling, park runs and open water swimming enjoying strong growth, accessories specialist KitBrix notes that more and more people are now carry their training kit with them, ready for work-out action.
This presents commuters with the frustrating challenge of carrying separate bags for work and exercise kit, but an innovative new bag, CityBrix, has been created with both ‘work’ and ‘play’ in mind for those who travel to work by car, bus, bike, underground or on foot.
KitBrix customers have been integral in ensuring the new CityBrix was intelligently designed to add convenience to their commute, splitting into two sections to allow easy access to both ‘work’ and ‘play’ compartments. Its sleek design adapts for a professional meeting environment and stores laptops (up to 13 inch) and paperwork safely. It also features a robust, water-resistant compartment to keep a full sports kit and water bottle separate, safe and ready to use at any time.
Following intensive day-to-day testing by real customers, the CityBrix is designed to be ‘the perfect solution for fitness conscious commuters’:
- A robust base ‘Play’ section with 10 litre capacity is tarpaulin lined to create a water-resistant carrier for all gym kit, including a pair of size 12 trainers and gym kit.
- Wider straps for added comfort and less creasing when worn over suits, shirts or blouses.
- Handy pocket so Oyster Card, credit card or ‘Boris Bike’ fob is easily accessible.
- An easily-accessible upper ‘work’ compartment – featuring 9.2 litres of open storage and a fur-lined protective compartment for tablet, and a laptop up to 13”.
- Ability to open the two compartments to have one larger inner bag for bulkier items.
- Sleek professional design, ‘perfect for business meetings where gym kit doesn’t need to be on show’.
- Solid stand-up base puts ‘work’ compartment at convenient height for access during meetings.
CityBrix is the latest in the range of innovative modular sports bags from KitBrix. The brainchild of Robert Aldous, KitBrix was developed to allow him to store, transport and organise his kit in a way that took the stress out of training and event day planning.
Robert partnered with one of the UK’s leading female entrepreneurs and top triathletes, Lara Morgan, to perfect the product and bring KitBrix to market. The two are aiming to revolutionise the sports bag market, exporting solutions that enable professional athletes and enthusiastic amateurs across the world to train more effectively.
