On December 5th, at 18:00 CET, virtual cycling platform BKOOL will allow amateur cyclists to train with Remco Evenepoel, just a couple of months after he lifted the 2022 UCI World Road Race title, in Australia.
The Belgian cyclist will interact with fans during the event via his Instagram profile, where he will be answering questions and showing details from the virtual route on BKOOL. The aim is to create a connection between the world champion and his fans, who, as well as being able to cycle alongside him, will enjoy the chance to speak with him live.
BKOOL has launched a new virtual store for riders to kit themselves out with models of real, digitised bikes, for training sessions and virtual group rides. Amongst the models available in the store include the official bike for the Quick-Step Alpha Vinyl team, the Specialized Tarmac SL7, which will be used by Evenepoel.
Participants in the Remco Evenepoel group ride on BKOOL will also be able to use the official Quick-Step Alpha Vinyl team kit with their virtual avatars in the virtual cycling platform. In addition, in order to complete the experience, during the warm-up, participants will be able to watch an exclusive interview where Evenepoel reveals some details of his cycling career.
Ángel Luis Fernández, BKOOL Marketing Director, said “Having the best cyclist in the world riding in BKOOL is not only an honour, but also a tremendous responsibility and we have taken great care with the details so that the experience for Remco and our users is the best one possible.
“At BKOOL we have the best routes, the best virtual cycling systems and now, real bikes so that the experience is complete. We are putting all of this at the disposition of professional cyclists and amateurs, and we are delighted that BKOOL is the platform to bring them together.”
Evenepoel said “I am really looking forward to joining my fans on the virtual road on Monday. I train a lot on my rollers, and to be able to ride with my fans, who have shown me so much love and support, will be a lot of fun.
“BKOOL have really taken care of the details, by making my virtual kit and bike available, and I hope everybody is looking forward to riding as much as I am.”
