Australia’s Volare Sports has announced international expansion into the European Union, the United Kingdom and Asia. The expansion comes alongside the appointment of the company’s European Sales & International Business Development Manager, Andrew Pirie, who will be based in the UK.
Volare Sports is a triathlon, open water swimming and watersports brand. The company notes that…
‘Our styling is a fusion of surf culture and groundbreaking triathlon technology. The result is comfort with uncompromised performance, our market leading designs and price points have resonated with athletes across the globe.
‘Volare has always been the cheeky Aussie underdog, no pretence, no ego, just great designs. At our core is our passionate team of like-minded sports enthusiasts, ultimately for any brand, it’s always about people and its imperative our team love the outdoors and sport to be relatable to the endurance community.’
A release from the company continued… ‘Launching into international markets is always going to be tough, as we need to replicate our Australian team, culture and to find likeminded sports enthusiasts. As a brand we have been happy to wait until we found the right person and we are delighted to bring on Andrew Pirie to the team as our European Sales Manager.
‘Andrew is a passionate triathlete, who has completed 12 Ironman’s, 1 Ultra and 6 marathons for good measure. Andrew brings a wealth of international experience and depth to the team.’
Volare reports that it has hundreds of retailers across Australia, including Australia’s largest retailer Super Retail Group and retail partners in New Zealand, Dubai and Japan.
Volare’s HQ is located in Surfers Paradise, Australia, renowned as a surfing and training mecca. The company was founded in 2015 and launched its open water swimming and triathlon range in 2018. Volare adds that its wetsuits have been worn by athletes at the Olympics games and World Championships.
