New Balance’s latest e-mail promotion spotlights an all new 1306 shoe with extended NB Zip technology. The next generation 1306 shoe represents the company’s first foray into implementing its Zip cushioning platform in a full-length format, with the NB Zip technology found in the new 1306 shoe aimed at maximising ‘energy in, energy out’.
NB Zip is a responsive cushioning technology supported with shock absorbing struts that is ‘designed to help you ignite your relationship with running’ to keep going ‘faster, stronger, longer’. The 1306 shoe also makes use of Acteva lite, a durable midsole foam claimed to be 24% lighter than standard.
