Active.com, the media property of Active Network Inc, has confirmed that its daily deals program for active consumers, Schwaggle, has partnered with Google Offers. Under the new deal, Schwaggle will provide discounted promotions on high-end endurance sports and fitness gear, race registrations and golf tee times to Google Offers customers.
“Schwaggle was chosen by Google Offers due to its success in delivering high-quality, relevant deals to a very targeted, consumer audience,” said Brian Enge, Vice President, Strategic Projects at Active Network. “Schwaggle is a perfect complement to Google Offers and this alliance supports our company’s business strategy to reach more potential consumers and help drive more participants to our organizers’ events.”
Google Offers, the company’s deal of the day service, is currently available in 17 cities across the US. Google Offers provides people with great local deals that help them to discover new experiences as well as places to eat, shop and play.
“We’re excited to partner with Active.com to bring Schwaggle deals to Google Offers customers,” said Eric Rosenblum, Director of Product Management at Google Offers. “Schwaggle’s established reputation for quality products and offers for sports enthusiasts is a great addition to the collection of targeted deals already on Google Offers.”
Schwaggle is currently available in 19 major US cities and has plans to expand to 25 cities by the end of this year.
