Brooks Sports has announced that its PureProject is now available at US retail, with product availability since 1 October 2011. According to Brooks, runners can now ‘feel more with less’ as they head out for their next run. To meet the needs of various runners who crave a unique running experience, the PureProject collection consists of four styles ranging in price from US$90 to US$120:
- PureConnect – The lightest shoe in the line, PureConnect has an extended Toe Flex for flexibility and a close-to-the-foot fit
- PureFlow – For those who are neutral but crave more cushioning, PureFlow has a wide Toe Flex that empowers the big toe and an air mesh upper for breathability
- PureCadence – With a Nav Band that locks into the midsole for extra assurance and internal PDRB, which guides the foot through a smooth and stable transition; PureCadence is for runners who need a little extra support
- PureGrit – Created with insight from ultrarunner Scott Jurek, PureGrit is made for the trails with a wide, one-piece outsole for balance and an intuitive lug pattern for optimal traction
According to Brooks, ‘The PureProject collection is a tribute to runners with a sense of adventure and a craving to grab their run by the horns. Radically lightweight, flexible materials merge with smart design to naturally align your stride and empower every push-off. Unleash your feet; experience the PureProject by Brooks with four unique shoes in vibrant colors.
‘Runners love these shoes – so much so, that the collection is on backorder until October 19. Reserve your pair online, or see a list of retailers who may still have them in stock.’
