A former director of corporate communications at The Active Network Inc has announced the launch of The Wilmott Group, a full-service public relations agency specialising in customized communications programs for companies in the health, fitness and endurance sports industries.
Wilmott Group has been selected by industry association Triathlon America to help promote the triathlon industry.
Having signed on new client Triathlon America, the industry organisation dedicated to promoting the sport and the business of triathlon, the PR firm is working closely with the association to promote the consortium’s initiatives, programs and upcoming Triathlon America Conference being held on 27 February to 1 March 2011.
"The fitness and endurance sports industries have seen considerable growth and increased competition in recent years driving the need for quality PR agencies serving these markets," said Tina Wilmott, President of The Wilmott Group.
"The Wilmott Group combines industry passion and PR expertise to deliver impactful ideas and measurable results to manufacturers, event organisers, service providers and other organisations in the endurance sports business and beyond."
The Wilmott Group provides a wide range of communications services including PR strategy and consultation, media relations, writing services, product launches and events, media training and social media support.
