Industry association Triathlon America has issued a new release welcoming more new members on board. The new association members are:
Timex Sports Watches
Currently celebrating the 25th anniversary of the first Timex Ironman watch, Timex has an unparalleled heritage of creating innovative, technologically advanced and reliable timepieces for endurance athletes.
The Timex Ironman brand legacy of leadership, innovation and style in international sport is evident in the brand’s extensive anthology of elite training devices and fitness aids. Timex Ironman timepieces are worn by athletes on every continent and have been added to the Smithsonian National Museum of American History. Find out more at www.timex.com.
Peaksware
Peaksware develops software systems to help motivated individuals and professionals achieve health, fitness and peak performance. Customers of its flagship product, TrainingPeaks.com span the entire lifestyle continuum from elite Ironman and Tour de France podium finishers to first time marathoner and everyday individuals looking to take control of their personal nutrition and fitness goals.
For coaches, personal trainers, dieticians, physical therapists and medical professionals, TrainingPeaks Professional Edition provides value to their customer through the monitoring, analysing and planning of physiological data to achieve results.
In addition to its own direct to consumer product offerings, Peaksware provides custom and private label solutions to companies such as Timex, events such as the Rock ‘n’ Roll Marathon Series and the ING New York City Marathon, and publishers such as Runner’s World and Outside Magazine. Find out more at www.peaksware.com.
Soas Racing
Soas Racing is a new line of women’s triathlon clothing based in San Diego. Its mission is to bring women in endurance sports a means of feeling strong and feminine at the same time. Soas is about creating stylish ‘outfits’ for training and racing. Soas designs are sophisticated while still being highly technical and functional – an alternative to the plain black bike shorts and pink tank. Find out more at www.soasracing.com.
RAM Racing/Running Away Multisport
Like any racer, RAM Racing and Running Away Multisport are always striving to be the best. RAM Racing is the race event arm of Running Away Multisport, a Chicago-based retailer dedicated to the quintessential fit for athletes who swim, bike and run.
Running Away Multisport carries the equipment, apparel, accessories and nutrition to satisfy all the needs of those athletes. Whether you run, swim or bike for exercise, or participate in races – the company wants to get you hooked up with the best equipment and training that Chicago has to offer. Find out more at www.RAMRacing.org and www.RunningAwayMultisport.com.
Finishline-Multisport.com
Finishline-Multisport.com is an online media resource for the triathlon and endurance sports world. The site’s goal is to expand awareness and grow participation in the sport of triathlon and other endurance sports through the provision of information, social media resources and services while at the same time reaching out and giving back to the community.
The company believes that triathlon, marathon running, swimming, cycling and other endurance sports are a perfect way to provide a high quality and healthy lifestyle. It believes that endurance sports are more than an area in which only a few can excel but rather it is a lifestyle that anyone can adopt. Find out more at www.finishline-multisport.com.
Richmond Multisports
Richmond Multisports will produce 11 races over 7 weekends in 2011 in Richmond, Virginia; two of which are USA Triathlon (USAT) regional championships. Chasing Chics Triathlon is the kick-off event on 10 April, the first all men’s tri in the US where men chase 6 elite women.
The Rocketts Landing Olympic Distance Tri will be the featured signature event of the year in downtown Richmond. Find out more at www.RichmondMultisports.com.
Lake Geneva Sports
Frank Dobbs and Patty Schroeder own Lake Geneva Sports. 2011 is the company’s 25th year in the sports management business. Lake Geneva is one of Wisconsin’s cleanest, deepest lakes and lies about an hour away from the Greater Chicago and Milwaukee metropolitan areas in south-eastern Wisconsin. For information on the races produced in and around Lake Geneva, Wisconsin, visit www.lakegenevasports.com.
Simon Gowen
Simon Gowen hosts The Simon Gowen Triathlon Radio Show on latalkradio.com. He interviews pro triathletes, coaches, age groupers and authors to entertain and inform the triathlon community. The podcast has listeners in 33 countries and is sponsored by Triathlon LAB, The Mauna Lani Hotel & Bungalows and Leslie Cohen Law.
The show page is www.latalkradio.com/Simon.php. Gowen also coaches the SG Triathlon Team in Santa Monica, California and teaches peak performance strategies in his ‘Make Your Move’ seminar and privately, to a select group of age group and professional athletes. Find out more at www.simongowen.com.
TriScottsdale Foundation
The TriScottsdale Foundation is a non-profit organisation dedicated to promoting health and wellness through the sport of triathlon in Scottsdale and the surrounding communities.
The organisation does this by increasing awareness of the sport, sponsoring races (including the Tri for the Cure AZ), providing weekly training and clinics, supporting athletes and encouraging youth development. Find out more at www.triscottsdale.org.
Ben Greenfield
Ben Greenfield (www.bengreenfieldfitness.com) is a sports nutritionist, triathlon coach and author. As owner of the Rock Star Triathlete Academy, Endurance Planet (www.enduranceplanet.com) and Pacific Elite Fitness (www.pacificfit.net), he provides group and individual coaching, as well as free podcasts, webinars and articles. He has also written a business manual for Triathlon Coaches, at www.triathloncoachguide.com.
