Reporting an impressive 35% year on year increase in sales thus far in 2012, Aqua Sphere UK believes its ‘systematic growth pays testimony to the high regard awarded to its products within the swimming and triathlon markets.’
Aqua Sphere is committed to retaining its strong growth curve and is expanding its marketing power with the appointment of Marketing Executive, Fiona Walker. A keen diver and fully qualified PADI Open Water Scuba Instructor, Fiona has over 14 years’ marketing experience with particular expertise in creative campaigns and brand building.
She joins the team to push through a range of marketing initiatives for Aqua Sphere’s swim and tri products and to help drive new marketing programmes for group brands Apeks and Aqua Lung across the diving and snorkelling markets.
A self-confessed outdoor activity addict, Fiona has dived professionally since 2002 and is a part time member of the dive team at the Blue Planet Aquarium in Ellesmere Port, Cheshire. She shares parent company Aqua Lung’s philosophy of helping to protect sharks through education and recently returned from a trip to South Africa to dive with sharks at Aliwal Shoal.
Fiona also looks forward to participating in the Great Swim Series, which Aqua Sphere partners, and is a keen trail runner with Radcliffe AC.
She said, “Aqua Sphere is the hottest go-to brand for aquatic eyewear and the team have lots of exciting plans to build awareness for its wide range of triathlon wetsuits, swimwear, accessories and aqua fitness equipment. I look forward to 2013 with huge professional and personal excitement.”
Delivering key values of performance and long lasting comfort, Aqua Sphere claims to be the number one goggle brand for a growing number of retailers; and its continual innovation across eyewear, swimwear, accessories and triathlon wetsuits is assuring the brand’s healthy upward momentum.
