Endurance Films, the leading producer and distributor of endurance sports training multimedia, has a new key sponsorship agreement with LifeProof, the award-winning makers of all-protective, everyday cases for smartphones and tablets. The deal sees LifeProof join the Endurance Films Racing Team (EFRT) as its newest sponsor.
Under the terms of the agreement, LifeProof will ‘provide industry-leading product to the EFRT athletes and production crews.’
“LifeProof’s mantra is freedom and performance. Endurance Films Racing Team puts the LifeProof mantra to motion and we are proud to support EFRT and provide them products that enhance their active lifestyle,” said Phil Smith, Business Development Director – LifeProof Outdoor Channel.
LifeProof cases are waterproof, dirt proof, snow proof and shock proof in a slim design that lets users take advantage of every innovative feature of the device. With LifeProof, consumers can swim laps in the pool, bike through rugged terrain, use fitness apps on the run, all while having full access to all smartphone functions.
LifeProof also offers bike mounts, armbands, flotation ’ifejackets’ and a host of other accessories specifically tailored to the LifeProof cases.
“As long-time fans of the product, we couldn’t have been more excited when LifeProof agreed to sponsor our Racing Team,” said Danny Kolker, VP of Production for Endurance Films. “Not only will our athletes’ devices be protected through all their active endeavours, but we, as filmmakers, can now use our mobile devices to get shots in conditions that that would ordinarily destroy our normal cameras.”
The Endurance Films Racing Team is a select group of age-group triathletes that ‘epitomize competitive drive, have a track record of triathlon excellence and embody the true spirit of sportsmanship.’
Endurance Films is a recognized leader in full service HD video production focusing on the production and worldwide distribution of endurance sports training multimedia and entertainment. With partnerships spanning professional athletes and coaches to experts in sports science and medicine, Endurance Films brings a wide range of experience and knowledge to the process of sports video production.
Since 2000, Endurance Films has released top-selling videos in triathlon, marathon, cycling, strength training, yoga and more. Endurance Films is the official film production company of USA Triathlon (USAT), and a member benefits provider for USA Cycling.
www.endurancefilms.com
www.lifeproof.com
