Cobb Cycling has confirmed that it has reached a multi-year endorsement deal with professional triathlete Andrew Starykowicz. Also known as ‘Starky’, and not to be confused with Twitter parody account TheRealStarky, Starykowic is a professional triathlete and Ironman bike split world record holder.
As Cobb Cycling points out in a release, Starky is ‘a threat to not only dominate the bike in every race, but a contender for the overall win [in Kona] as well.’ In addition to serving as a Cobb Cycling brand ambassador, Starykowic will contribute to social media activities and ‘continue to dominate the bike leg in every race he enters on his Cobb saddle.’
“We are very excited to sign Starky to an endorsement deal,” said Athlete Director Jeremy Brown. “He is well known both in the industry and out of it and is a force to be reckoned with in every race he enters. His background in engineering and being a self-proclaimed ‘tinkerer’ has made him an ideal partner for us here at Cobb Cycling.”
Brown continued, “He has the ability and knowledge to assist us with product development and research as we develop new ideas and technologies to bring to the industry. We are pleased to welcome Andrew into the Cobb family!”
“I have admired John since I first met him many years ago when I was a young triathlete,” said Andrew Starykowicz. “We briefly chatted after a race and some comments he made, in typical John fashion, have stuck with me ever since. When the opportunity presented itself to partner with, not only an innovator, but a legend in the industry who is not afraid to take chances, I jumped on it.
“We both share the desire to push the limits and try new things. John has proven over the years to push the envelope and bring the industry products that are outside of the box and forward thinking. This partnership was a match made in heaven and I look forward to the opportunities we will share going forward!”
Founded in 2009, Cobb Cycling offers a full line of bicycle seats for all riders on both professional and amateur levels. John Cobb’s innovative seat designs provide ‘increased comfort, impacting speed and performance.’ Cobb Cycling is a privately held company headquartered in Tyler, Texas.
www.CobbCycling.com
www.andrewstarykowicz.com
