Feetures!, a leading performance sock brand in the specialty run market, has confirmed its partnership with boutique public relations firm, Darby Communications. Effective immediately, Darby Communications will implement a PR campaign to share Feetures!’ story… The family-run business has ‘built its brand on personalized service and core values to bring runners the most comfortable, durable, and functional socks in today’s running market.’
“Feetures! has become internationally renowned for the quality and ingenuity of their products while successfully maintaining a business model that always puts the customer first,” said Coral Darby, founder of Darby Communications. “We are thrilled be able to share Feetures!’ inspiring story and superior product line with running and fitness communities worldwide.”
“At Feetures!, we constantly strive to bring the highest level of quality, comfort and support to runners and athletes worldwide,” said Joe Gaither, Director of Marketing of Feetures! “We’re looking forward to working with the Darby Communications team to make the most of their strong connections and vast knowledge of the running and fitness industries.”
Feetures! will be exhibiting at the upcoming Outdoor Show in Friedrichshafen, Germany, and Outdoor Retailer in Salt Lake City, Utah.
Designed for runners, by runners, Feetures!’ mission is to support runners and other athletes in their pursuit of healthy, active lifestyles. Based in Conover and Charlotte, North Carolina, Feetures! works with ‘partners all over the globe to produce products of the highest quality.’ Feetures! maintains ‘a level of personalized service that only a family-run business can offer, and runs their business based on a set of six non-negotiable core values’
A public relations firm dedicated to meeting and surpassing the needs of its clientele with customized PR and promotional programs, Darby Communications works with many of the outdoor industry’s most respected companies. In addition to Feetures!, the firm’s clients include Hyland’s, Industrial Revolution, Vasque, Granite Gear, Headsweats, Aventura, Ecoths, Astral and FloydFest.
www.feeturesrunning.com
www.darbycommunications.com
