Zain Bahrain, a leading mobile and data services operator, is sponsoring Challenge Bahrain, the new Challenge Family international triathlon held in the Kingdom of Bahrain on 6 December 2014.
“The sponsorship is in line with the operator’s eagerness in supporting health initiatives and activities that are happening in the Bahrain,” commented Samya Husain, Corporate Communications Manager from Zain Bahrain. “We are delighted to sponsor Challenge Bahrain, the biggest triathlon that will take place here, in Bahrain, as part of our ongoing community and youth support and development.”
“We are delighted to partner up with this initiative. By hosting this championship, it further strengthens the Kingdom of Bahrain’s position as a major hub of international sporting events,” Samya Husain added.
“We have seen Zain’s contribution to Bahrain’s society for years now. We are very much pleased that Zain has stepped up and supported Challenge Bahrain’s mission into brining awareness of a healthier lifestyle through an international triathlon,” added Dr Saqer bin Salman AlKhalifa, General Manager of Challenge Bahrain.
“This shows that Zain’s leadership is of the highest qualities and proved why they have been very competitive in their market. Zain are certainly leaders by example.”
Challenge Bahrain is a part of a development initiative that promotes health and wellness to the citizens of Bahrain. The event has attracted scores of international and regional participations and expects up to 1,011 registered athletes and 1,000 spectators from across the globe.
Entries to the ‘ground-breaking Challenge Bahrain’ closed early in November with the organizers reporting a sell-out field. A release from Challenge Family noted that ‘athletes from 51 countries, including many of the sport’s biggest names will make triathlon history on 6 December 2014 at the event that has set new standards in professional sport with its record-breaking prize purse.’
As well as breaking records with its US$500,000 prize purse, Challenge Bahrain will also be ‘the largest single-race participation event in the Middle East’, firmly putting Bahrain on the international triathlon map.
Challenge Bahrain will take place on Saturday 6 December with the start gun set to go off at 07.30 local time with live streaming at: challenge-bahrain.com.bh.
The Challenge Family series of triathlons features 42 full and half distance races around the world, including the world’s largest long distance triathlon – Challenge Roth in Germany. The birthplace of the Challenge Family, Challenge Roth now features over 5,500 athletes and 220,000 spectators and is home to both long distance tri world records held by Andreas Raelert (GER) and Chrissie Wellington (GBR).
Since 2002, races throughout Europe, UK, Australasia, Asia, North America and South America have joined Roth. Together, Challenge Family notes that these events ‘provide athletes with a new experience of long distance racing with a strong focus on athlete and spectator experience, giving back to the community while respecting the legacy of sport and being committed to its continued growth.’
www.challenge-family.com
www.challenge-bahrain.com.bh
www.bh.zain.com
