Commencing this week, the international triathlon media is being asked to help launch Tri2Cure – which presents an opportunity for the international triathlon community to reach out and invite non-triathletes to ‘discover the beauty’ of the sport of triathlon and raise funds for a good cause.
With Tri2Cure, the global triathlon community wants to challenge non-triathletes with a positive grassroots initiative. The purposes of the project are:
- Introducing triathlon to the general public, educating people to adopt a healthier lifestyle;
- Inviting non-triathletes to take their first steps in triathlon; and
- Creating awareness for the Anticancer Fund.
Tri2Cure invites every triathlete worldwide to participate by nominating three non-triathletes via Twitter or Facebook to undertake (the distances of) a sprint triathlon within 2 weeks.
‘Rules’:
- All triathletes (no matter their preferred distance or level) have the right to nominate three non-triathletes for the challenge;
- Those who are challenged have to practice the three sports within two weeks;
- The minimal distances are: 750m swim, 20K bike, 5K run;
- It’s not a competition, participants do the distances according to their own abilities;
- Participants can prove their efforts by sharing photos on social media;
- To support a worthy cause, athletes can donate an amount to the Anticancer Fund; and
- Those who have completed the challenge, or who have donated, may nominate three other people.
Confirmed media/association partners include:
- Triathlete (France)
- Mediahuis (Belgium)
- 3athlon (Belgium)
- Triathlete Europe (UK)
- Triathlonbusiness.com (UK)
- Triathlon Industry Association (TIA)
- Tri247 (UK)
- Triathlete’s World (UK)
- 220 Triathlon (UK)
- Witsup (AUS)
- Tri-Mag (GER)
- Lava magazine (US)
- Slowtwitch (US)
- First off the bike (AUS)
The Anticancer Fund is an international operating foundation providing research-based information on cancer therapies and it is selectively funding the development of promising therapies that are commercially neglected. The organisation’s main goal is expanding evidence-based cancer treatment options.
The Anticancer Fund investigates the information on cancer therapies for evidence, so that evidence-based treatment choices can be made. This may help patients to find their way through the maze of information available on cancer and possible treatments.







