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#Tri2Cure calls for positive grassroots action

Tri2Cure banner - NEW

Commencing this week, the international triathlon media is being asked to help launch Tri2Cure – which presents an opportunity for the international triathlon community to reach out and invite non-triathletes to ‘discover the beauty’ of the sport of triathlon and raise funds for a good cause.

With Tri2Cure, the global triathlon community wants to challenge non-triathletes with a positive grassroots initiative. The purposes of the project are:

  • Introducing triathlon to the general public, educating people to adopt a healthier lifestyle;
  • Inviting non-triathletes to take their first steps in triathlon; and
  • Creating awareness for the Anticancer Fund.

Tri2Cure invites every triathlete worldwide to participate by nominating three non-triathletes via Twitter or Facebook to undertake (the distances of) a sprint triathlon within 2 weeks.

‘Rules’:

  • All triathletes (no matter their preferred distance or level) have the right to nominate three non-triathletes for the challenge;
  • Those who are challenged have to practice the three sports within two weeks;
  • The minimal distances are: 750m swim, 20K bike, 5K run;
  • It’s not a competition, participants do the distances according to their own abilities;
  • Participants can prove their efforts by sharing photos on social media;
  • To support a worthy cause, athletes can donate an amount to the Anticancer Fund; and
  • Those who have completed the challenge, or who have donated, may nominate three other people.

Confirmed media/association partners include:

  • Triathlete (France)
  • Mediahuis (Belgium)
  • 3athlon (Belgium)
  • Triathlete Europe (UK)
  • Triathlonbusiness.com (UK)
  • Triathlon Industry Association (TIA)
  • Tri247 (UK)
  • Triathlete’s World (UK)
  • 220 Triathlon (UK)
  • Witsup (AUS)
  • Tri-Mag (GER)
  • Lava magazine (US)
  • Slowtwitch (US)
  • First off the bike (AUS)

The Anticancer Fund is an international operating foundation providing research-based information on cancer therapies and it is selectively funding the development of promising therapies that are commercially neglected. The organisation’s main goal is expanding evidence-based cancer treatment options.

The Anticancer Fund investigates the information on cancer therapies for evidence, so that evidence-based treatment choices can be made. This may help patients to find their way through the maze of information available on cancer and possible treatments.

www.anticancerfund.org